Nowadays, garbage classification has become fashionable. In order to catch up with the trend, Hebei Province has launched garbage classification mascots and promotional slogans. Among them, the Hebei Province domestic waste classification mascot is called "Ji Xiaofen", and the main propaganda theme is "Ji Xiaofen". The slogan is "Garbage classification, take action now".
The design prototype of "Ji Xiaofen" is a squirrel. Squirrels are widely distributed in the Taihang Mountains of Hebei Province. Their flexible and cute images are very popular among the public. We hope to inspire the general public to participate in garbage classification.
Extended information:
Squirrels have the habit of picking up scattered fruits and seeds, which is similar to sorting garbage. Their agile movements symbolize the classification of domestic garbage in Hebei Province. The work proceeds quickly.
The image of "Ji Xiaofen" is very lively and cute, and has profound meaning. The four-color "bangs" on the head correspond to blue recyclables, red hazardous waste, green kitchen waste, and black other waste.
The small backpack on the back echoes people’s behavior of sorting garbage into trash cans. The leaf-shaped bow tie and the green recycling logo on the chest reflect the profound connotation of garbage classification, protecting the environment, and turning waste into treasure.
At the same time, based on "Ji Xiaofen", squirrel shapes in four colors and expressions are designed corresponding to four types of garbage, which can be used in different scenarios.