I started writing this article because I didn't want to leave anything behind after reading it. I want to record some wonderful paragraphs in the book, as well as those that inspire my product learning.
(Because I didn't want to take this reading note before, I didn't seem to take notes at the front part ... I just regarded it as a novel-so the front part is recorded, and the back part will be recorded according to chapters)
Mike Markkula:
Regis mckenna:
PARC xerox company
(When Jobs watched scientists from PARC Xerox show him the research results of GUI and desktop concepts:)
"Great artists steal inspiration"
Xerox failed to make good use of their scientists' research results-such as GUI, mouse, desktop concept and so on.
(Atkinson realized the overlapping effect between windows on the screen:)
Chapter knot:
This chapter mainly tells that Apple II is regarded as Wozniak's masterpiece, although it sells a lot. Jobs urgently needs his own products, including Lisa project. At first, the development of the project did not satisfy Jobs. It was not until a key figure, Bill Atkinson, that he developed Woz's creative talent and Jobs' passion for pursuing excellent products. Later, he persuaded Jobs to pay attention to the research progress of Xerox PARC, which allowed Jobs to see advanced concepts such as GUI, keyboard, mouse and desktop for the first time, and also allowed him to find the products he always wanted to create. With Atkinson's help, Jobs can achieve his goals faster and more efficiently, but participating in the management of Lisa project also increases the rift between Jobs and management.
Chapter knot:
Apple's boss has made many people millionaires. By the age of 25, Jobs' net worth had reached more than $200 million, and then he appeared on the cover of Time magazine. However, behind the fame and fortune, some people accompanied him from the beginning, but in the end they didn't get any options. Kottke is one of them. However, he didn't change his living habits because he became rich, and of course he didn't become charitable. He is still the child who opposes the mainstream culture.
I haven't updated it for almost a month ... I've been so busy recently that I've worked overtime for more than a month-lazy, of course. Have a good rest when you have time, and don't bother to turn on the computer. However, it is the happiest time to study when you take the subway to have breakfast every day. I also finished reading this book yesterday. My first feeling is that I'm still unfinished. I will update an article about my feelings after reading it, so this article decided not to describe chapters, but to write down sentences or paragraphs that I think are good for later recollection.
Ruskin's Enthusiastic Memorandum on Working with Jobs;
Tribble, the designer of the Mac team, explained Jobs' "distorted position in reality" to Hertzfeld, who just joined the team.
Mac design Atkinson's description of Jobs' dichotomy;
A description of these extreme behaviors of Jobs:
Debbie Coleman's evaluation of Working with Jobs:
Jobs' Understanding of Simplified Design
Designer Lin Ying's evaluation of Jobs' design concept;
Jobs was obsessed with end-to-end design:
Jobs persuaded Sculley to come to Apple to manage the company's performance;
Sculley felt as if someone had punched him in the stomach. He was speechless except for acquiescence. "He has an extraordinary ability to always get what he wants, to judge a person well and know what to say to win that person's innovation." Sculley recalled, "For the first time in four months, I realized that I couldn't say' no'."
Jobs and Lederes have different understandings of personal aesthetic taste.
Jobs treated Amelio in a very similar way to Sculley.
About Jobs deceiving Amelio into selling shares;
A description of Steve Jobs' extreme dichotomy;
Jobs decided to stay and help Apple with only one motive:
The first thing Jobs did after rebuilding Apple was to eliminate compatible computers:
Description of what not to do:
"Deciding what not to do is as important as deciding what to do," he said. "This is true for the company and the product."
Ivor's view on simplicity:
Ivor is one of Jobs' favorite Apple designers and is respected by him, but he still feels hurt by Jobs' personality:
Mike Markkula's famous saying:
Jobs's obsession with retail store glass also reflects his obsession with advanced technology:
Before Jobs announced that Pique had been acquired by Disney:
Cook's comments on Jobs:
An idea of Steve Jobs' life:
Steve Jobs' Views on Android;
Jobs' wife Powell's evaluation of Jobs;
"Like many people with extraordinary talents, he is not equally excellent in all aspects." She said, "He has no social etiquette and will not put himself in others' shoes, but he is highly concerned about how to give full play to the role of human nature, empower people, make human progress, and create the right tools for human beings to pursue progress. "
On the job transfer of CEO;
Jobs pursued end-to-end control;
Excerpted from Jobs' original words: