Zhao Yan took a fancy to the efficacy of hyaluronic acid, and made her career bigger and bigger with her keen judgment and ability to seize opportunities. Now her company has mastered the global hyaluronic acid business of 1/3, and its products sell well all over the world.
Keep up with the times and start a business in the south.
In 1990s, with the development of economy, Hainan was a young province in China and a special economic zone, so many young people went south to Hainan to explore the world with entrepreneurial dreams. Zhao Yan, who was studying biology at East China Normal University at that time, was also full of longing and hope. She was able to make a career and create her own future, so she also went to Hainan to start a business after graduation.
In an interview many years later, Zhao Yan said that young people at that time were very simple. In the evening, they sit on the grass in twos and threes, playing guitars and singing. Although life is hard, they are all happy. What they want is to work hard for their ideals and hopes and firmly believe that they will make great achievements in the future. And this spirit of being free and easy, adventurous, brave and confident will also be reflected in Zhao Yan in the future.
The trip to Hainan is the first challenge of Zhao Yan's life, but when everyone arrives in a strange place, there are always some difficulties. She intends to find a stable job to support herself first, but her lack of work experience is a big disadvantage. She hit a wall many times and always came back disappointed, but she didn't give up.
Seize the opportunity and make small achievements.
Finally, Zhao Yan waited for his chance. She found a joint venture factory. Due to poor internal management in the factory, all the funds were taken away, leaving only thousands of unused refrigerators, which looked useless. But in Zhao Yan's eyes, it is different. What she sees is opportunity. She thinks that although she doesn't know the refrigerator, she can make a big selling point on the refrigerator, and there may be unexpected gains.
So Zhao Yan persuaded the factory to sell it to her at the cost price, and also invited a maintenance master to repair the refrigerator. After she took over the refrigerator, she reused it, made some modifications to make it look brand-new and then sold it. Sure enough, as Zhao Yan wished, she successfully sold refrigerators in batches and won her first bucket of gold.
Starting a business with a refrigerator gives Zhao Yan capital, and she will continue to pursue her dreams. She used the money she earned to build her own clothing factory and become her own boss. Not only that, Zhao Yan is keenly aware that real estate is a great opportunity in the future, so she also bought an office building and land for office and sales respectively.
These investments prove that Zhao Yan made the right choice. The garment factory operates well, bringing millions of dollars in income every year. Land sales are very profitable. With the upsurge of real estate, the land in Zhao Yan has gained excessive appreciation.
I thought Zhao Yan would get bigger and bigger in Hainan, but she stopped there because she had an insight into new business opportunities, and once she succeeded, it would be a greater achievement. She decided to take a chance. Soon she transferred the garment factory, sold the land, left Hainan, went north to find new opportunities and started a new journey.
A keen mind, a risky investment
After returning to Beijing, Zhao Yan took a fancy to hyaluronic acid. Hyaluronic acid is popular in Korea. Because for a long time, hyaluronic acid was only used for ophthalmic and orthopedic surgery. However, with the popularity of Korean dramas, everyone wants to have the same beautiful appearance as the protagonist, so the cosmetic industry has sprung up suddenly, and cosmetic surgery must be inseparable from hyaluronic acid.
Like most ordinary people, Zhao Yangang knew nothing about hyaluronic acid at first. But Zhao Yan won't miss a chance. She found value and bravely stepped into this strange field. At that time, the domestic plastic surgery industry was still in its infancy, and ordinary people had never heard of hyaluronic acid. This time, she is undoubtedly a gamble, and the future will prove that she is right.
Zhao Yangang went to Beijing for further study, during which she met Dr. Guo from Freda Company. At that time, Freda Company had invested a lot of money, but it was still at a loss, and planned to transfer its equity to find new investors. Although Zhao Yan has never been exposed to hyaluronic acid, years of experience tell her that this is an opportunity.
Because student Zhao Yan knows that the cause of skin problems is the imbalance between water and oil. If hyaluronic acid is applied to the field of skin care, the prospect will be very broad. After painstaking research, she found that the cost of a hyaluronic acid was only about that of 20 yuan. If this product is used well, it will be a huge profit, so she does not hesitate to invest decisively. In the future marketing, we can also see that hyaluronic acid doubled to 4000 yuan, even reaching as much as 10000 yuan!
Improve management and reap success.
After Zhao Yan entered the company, she changed her previous name to Huaxi Biotechnology Co., Ltd. Her philosophy is: making money is not the first, but quality is. Focus on technology research and development, do things in a down-to-earth manner, and don't follow the money. Keep faith, don't give up easily, and stick to it no matter how difficult it is.
Then, Zhao Yan hired a general manager with a high salary to improve management, but she didn't ask him to improve his performance at first, but gave him three tasks: first, establish the quality standard of this company, giving priority to quality; Second, adjust enterprise management; Third, talents are competitive and need re-learning of core talents. In Zhao Yan's view, norms are the foundation of an enterprise, and standards are the key to its competitiveness.
Doing these three things well, Zhao Yan's company doubled its profits that year. Since then, the development of Huaxi Company has been smooth and profitable every year. Today, her Huaxi Bio has become the world's largest hyaluronic acid production and research enterprise, and has mastered the global hyaluronic acid business of 1/3.
Be low-key and enthusiastic about public welfare
Zhao Yan is not only successful in his career, but also very low-key as a public figure, and has always been enthusiastic about public welfare. She actively participated in it and actively practiced the social responsibility of entrepreneurs. Zhao Yan also founded the venue, which belongs to the public welfare nature. The art gallery also held many large-scale charity sales. For example, the first activity just established was to raise money with China Realistic Painting School to help people in need.
As a business leader, she also actively responded to the call of the state, led Huaxi Bio to participate in poverty alleviation projects, donated materials and medical drugs to poor counties, and helped more people as much as she could.
Stylistically, Zhao Yan led Huaxi Group to invest in the construction, and the gymnasium also played a great role in the Olympic Games. This venue is also the only one built and operated by a private enterprise, which also makes her enterprise make an important contribution to the cause of culture and sports.
The trip to Hainan accumulated experience and laid the foundation for getting rich, and the keen investment in hyaluronic acid business finally succeeded. This is inseparable from Zhao Yan's keen insight and firm judgment, and it is inseparable from her efforts. After her success, her contribution to society also made her famous, and her low-key character won the hearts of the people. We have reason to believe that her legendary career will continue.