1. Integrity management: Conscience merchants always adhere to the principle of integrity management, and do not cheat or make false propaganda, so that consumers can buy with confidence.
2. High-quality products: Conscience merchants pay attention to product quality, and strictly control from raw material procurement to production and processing to ensure that products meet national standards and industry requirements and provide consumers with high-quality products.
3. Intimate service: Conscience merchants pay attention to after-sales service, provide thoughtful and considerate services to consumers, solve consumers' problems and needs in time, and let consumers feel the warmth of home.