1. Promote artists: By displaying artists' works, Rong Baozhai will show their talents and creativity to more audiences. This not only helps to improve the artist's popularity and influence, but also helps to improve the market value of his works of art. For example, the Rong Baozhai Contemporary Masters Invitational Exhibition shows nearly 200 masterpieces by more than one contemporary painter and calligrapher from Huang Yongyu, Fan Ceng, Han Meilin, etc. 100, which embodies a high degree of unity between tradition and the spirit of the times and shows the style of "home of painters and calligraphers" in the new era.
2. Enriching cultural life: The exhibition activities in Beijing Rong Baozhai provide rich and colorful artistic appreciation experience for the audience. The works on display can not only meet the aesthetic needs of the audience, but also enrich the cultural life of the audience and promote cultural exchange and art popularization. For example, Rong Baozhai Intangible Cultural Heritage Exhibition shows the development course and great achievements of woodcut watermarking technology and mounting restoration technology of two national intangible cultural heritages in Rong Baozhai, so that the audience can have a deeper understanding and feel the charm of these technologies through situational experience.
3. Industry exchange and cooperation: The works on display can attract domestic and foreign art lovers, collectors, art institutions and other professionals to visit and pay attention. This provides a platform for professionals in different fields to exchange and cooperate, which is helpful to promote the development of the whole art industry.
Generally speaking, the works exhibited in Rong Baozhai are of great significance and value for promoting artists, enriching cultural life and promoting exchanges and cooperation in the art industry.