First, Starbucks cups are often discounted.
Every time I go to Starbucks, I will look at the cups in different stores. There are often many green or yellow price tags hanging on the cups, all of which have different discounts. For example, I bought 50% off the cup at Starbucks on Nanjing Road a few days ago, and the price of a thermos cup was 120 yuan. When I finally got it, I spent 60 yuan. So Starbucks cups are actually quite cost-effective. Don't take it for granted that cups are expensive.
Second, Starbucks cups are different and unforgettable.
For example, many Starbucks cups in Hangzhou are painted with the West Lake or other landmark buildings in Hangzhou, such as the Leifeng Tower. If you go to Starbucks in Shanghai, especially some downtown Starbucks stores, you will find that the cups sold by Starbucks in these stores in Shanghai are some landmark buildings in Shanghai, such as the Oriental Pearl. So the Starbucks cups in every city actually have a certain commemorative significance, and the cups in every place are different. In addition, Starbucks cups have many styles and are very distinctive.
Third, I like the brand Starbucks.
In fact, this is also the main reason why many people buy Starbucks cups. The brand value of Starbucks, some cafes in China may taste more pure than Starbucks, but they are far from being compared with Starbucks in popularity and price. That's brand value. Everyone likes Starbucks and believes in this brand. This should be the most important reason, for example, many people will buy Starbucks cups. After all, many people go to Starbucks to spend money every day. Even if the proportion of buying cups is not high, there are.