How to give a name to a shop With the increasing prosperity of commodity economy, more and more people start to open eight small shops. Similarly, because people have different styles and tastes, the tone and style of naming their own shops will be different. An ingenious, novel and unique name is the basic skill of successfully naming a shop.
Humorous. There are many humorous store names now. For example, a tea shop near Peking University is called "I don't know", which is quite bold, arouses people's appetite and curiosity, and embodies its unique personality.
Displays the feature type. When naming a store, you must show the attributes and operating characteristics of the store. Shops without distinctive features cannot win the hearts of consumers. Restaurants should have names, and small restaurants should have friendly and casual names. For example, musical instruments such as "Blowing Belly Feng", "Farm Food", "Delicious Restaurant" and "Small Cave Casserole House" can all be named around music! Creative names, such as Tianna Musical Instrument Store, Song Musical Instrument Store, Yuezhi Musical Instrument Store, photography, glasses and other shops, emphasize the necessity of using light. Optical shops can be named as Bright, Daming and Yishiming.
Relying on mountains to eat mountains. The names of many shops, the place names of a certain area and local specialties are the starting points, such as Shaxian Snack, Huairou Chestnut, Miaokou Snack and Chengdu Snack. These names rely on the relationship between regional names and featured products to gain the trust of consumers.
Fashion trend type. Many shopkeepers' thoughts change with the characteristics of the times. When a certain culture is popular, they will immediately come up with a store name that caters to the trend. For example, when the "post-80s" generally showed deep nostalgia, theme stores such as "post-80s restaurants" and "post-80s clothing stores" were born; When a large number of cultural and artistic works with the theme of educated youth life became popular, "educated youth hotels" were born, and the design of these stores often catered to the needs of specific consumer groups.
Matters needing attention
A good store name should not only be easy to spread and remember, but also have certain novelty. On this basis, we should pay attention to avoid the same name as other stores. Only in this way can we distinguish it from other shops and attract people's attention.
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The naming method of shops (1) is related to the nature of goods, such as Guangming Optical Shop, Yishen Tea Shadow, Le Kang Drugstore, etc. (2) Naming methods related to folklore or historical celebrities, such as Dongpo Restaurant, Ganlong Imperial Restaurant, E Yi, ChristianRandPhillips Beauty, etc. (3) Names related to the spirit of commercial service, such as Day and Night Shop, Baibang Service, Chengxin Department Store, Maoyuan Daily necessities, etc. (4) Give the company a good name by using the popular online, and keep up with the trend of the times. Yan: A native of Jinan, Shandong Province, Han nationality, former master of seeking dharma names, 40 years old. I have studied Zhouyi Feng Shui for more than 20 years since I was a child, and I am good at naming, spelling and spelling design. In the last two years, I have worked hard to create the design technology of Wangtu, and I have advocated the word "sincerity" all my life. I want to be honest, do things sincerely and do business honestly. The word "sincerity" means: honesty and trustworthiness, it's a deal! Because of this, his life path is getting wider and wider and his reputation is getting bigger and bigger. He has left the most footprints in Beijing, Shanghai, Fujian, Guangdong and other provinces and cities, leaving a deep impression on many famous enterprises and dignitaries. He is also known as "the most famous master of Feng Shui in China", "the master of Yi Studies in China", "the famous master of Feng Shui in China" and "the authoritative master of Feng Shui in China". Related works include History of Modern Book of Changes, Discussion on Contemporary Book of Changes, Research on Architectural Feng Shui, and Predictive Psychology of Word Splitting, etc. The traditional way of naming shops is mostly from the perspective of operators, that is, choosing their favorite names according to the needs of operators. This naming method has been abandoned by many people now. Because although it can meet and meet the needs of operators, it may not meet and meet the needs of customers, and even make customers feel disgusted. For example, "Wan Li Trading Company" and "Youcai Store" often give people the impression of "profiteers". Nowadays, naming from the customer's point of view has become the first choice for many businesses and enterprises. This idea of naming requires that the name should meet the needs of customers, make them feel good and get some psychological satisfaction. For example, pawn shops, banquet hotels, convenience supermarkets, limin shoes, Wumart and so on. Although naming from the operator's point of view has been abandoned by many people, it does not mean that naming from the operator's point of view is impossible. The key is to be clever and natural when naming from the operator's point of view, and to consider avoiding some restrictions. From the operator's point of view, the most commonly used name is to use one's own name as the store name or enterprise name. Many shops at home and abroad have their own names. For example, "Hemp Seed Scissors Shop" and "John Deere" are two obvious examples. From the point of view of products, the common method is to highlight the characteristics of their own products. For example, the "Meilianmei Supermarket" used to show its business characteristics tells consumers that things here are cheap and trustworthy. This can win the favor of customers more psychologically than "supermarket". "Worry-free Housekeeping", "Yishan", "Matchmaking Agency" and "Justice Law Firm" are all named after their services to customers. This idea of naming is usually suitable for shops dealing in local products or restaurants with unique flavors. For example, the barbecue restaurant can be named "Inner Mongolia barbecue restaurant" and "Xinjiang barbecue restaurant" to show that it provides authentic products for customers. For example, "Korean Restaurant" and "Japanese Restaurant" are also named according to this idea. From the point of origin, it should be noted that the origin used is preferably a well-known and famous origin. If it is a little-known place, I am afraid it is difficult to play a very good role. After pre-positioning the target market, stores and enterprises can name themselves from the perspective of the target. In the Chinese area of San Francisco, there is a restaurant called "Xiangyin Pavilion", and its business is very prosperous. Most of the guests here are from China, and many China people who have lived overseas for many years will feel homesick. After work, they can get together with their fellow villagers to comfort their homesickness, and Xiangyin Pavilion has become their best place to go. A good store name must be suitable for the psychological needs of its target customers, the business purpose and emotional appeal of the store, so as to establish a good image and increase its appeal to customers. When a merchant gives himself a name, if he can inject specific cultural elements, he will have certain cultural connotations. Not only can you improve your grade and taste, but you can also attract more customers' attention. For example, Rong Baozhai is a typical example. This name fully embodies China's traditional Chinese writing ...
How to name your shop, such as the name of a lighting store, is to let customers know that you sell lamps as soon as they see the name of the store. Take "hero lamp" as an example, the effect will not be as good as "brilliant lamp" or "bright lamp", because whether it is "brilliant" or "bright", it is easy for customers to think of "lamp", but "hero" is not necessarily! Therefore, the name of the store must be combined with the goods it manages and the consumer groups it faces, and it cannot be called casually. 2. The name of the store should be rich in cultural connotation. A product name must have rich and profound cultural connotations, and small shops are no exception! Only in this way can the quality level of the shopkeeper be reflected and the customers can easily accept it. Nowadays, many small shops, especially in terms of cultural heritage, are relatively lacking and seem tacky! There are many "Erwazi Hotel" and "Xiao Li Clothing Store". We must consider the cultural connotation of the store name from many aspects, such as historical and cultural origins, product characteristics, such as the freshness of flower shops, the fragrance of restaurants and the beauty of clothing stores. These are places where cultural connotations can be explored, such as "Mohantang" selling stationery and "old tea customers" running tea shops, all of which can reflect certain cultural connotations. 3. The name of the store should be easy to understand. Small shops generally face community residents, passers-by and other mass consumer groups. When naming, they should be as easy to understand as possible, and don't chew over words. If some bosses think they are in the metal business, add the word "Xin" to their names, and add the word "Mao" to those who are in the wood business. For good luck, the word "Feng" is specially written as "Feng" in traditional Chinese characters. In this way, even if you do a good job in service quality, many customers can't easily identify your store name, which affects the word-of-mouth communication among consumers and can't effectively promote other potential customers. In addition, although the name of the store is popular, it should not be too vulgar. 4. The name of the store must be loud, catchy and easy to remember, so that it is easy to spread. To do this, we must not only pay attention to the charm and fluency of the language, but also grasp the psychological and spiritual needs of consumers. Customers are generally easy to remember and are willing to spread any name that can arouse their psychological resonance, especially some humorous and profound names. For example, some noodle restaurants are named "Mianmian" and some Chinese restaurants are named "Kitchen God". On the other hand, names that make people feel uncomfortable are pale and powerless.
I want a more personalized store name-No.8 store. Lin Mace is often called "mystery shop". . Just call it, it must be aimed at profiteers, and it will definitely attract people immediately.
How to name a company's stores is the soul of an enterprise. A good brand can be seen from its name. Nowadays, more and more successful people put brand creation in the first place, which is also the reason why brands such as Coca-Cola and Mercedes-Benz are valuable.
People are anonymous, so are goods, especially enterprises. A good name has a successful "gene" in the previous plane, and the success of "beautiful air conditioning" is very convincing. The original ordinary two words, just because of the phrase "life is beautiful", suddenly played the role of finishing touch, and also brought the distance between merchants and consumers closer. So is "36 1 degree". As we all know, the circumference is 360 degrees. Just one more degree, the biggest is the biggest, the smallest is the smallest, and the simple and clear meaning is very profound, so you can't help it.
Mr. Zhao is a private mine owner. On that day, the author was asked to tell his business. According to his name and the location of the mine, the author named it "Dongzhan Mining". The five elements of "Dongzhan Mining" belong to gold, which is consistent with the five elements of copper mine. Mathematically, it means: "Where there is a will, there is a way". The word "East Exhibition" has the meaning of rising sun and bright future, and there is much to be done in the exhibition.
The sun rises in the east and flies high. Wilderness is crossed by people, and industry is cultivated in diligence.
Ms. Liu is in the chemical fiber business and has been losing money for several years. Last year, I asked the author to change her company name. When the author read her eight characters and told her to prevent fires, Ms. Liu said with a wry smile: "I lost a fire in the first year of my business, and I haven't recovered yet!" The author comforted her a few words, and then named her "Yuan Xincheng" according to the word "Yuan" in her name, which was very satisfactory. Honesty is the foundation of foundation and management. Adding a word "far" in front of it makes the original serious word "sincerity" glow with vitality at once, revealing a sense of movement in silence, and considering the name of the operator, it can be said that it is the best of both worlds. The mathematical meaning of the name "Five Elements" is: "Blessed and auspicious, smooth and profitable", and the five elements belong to wood, which is in line with the industry they operate.
Commercial shops are also inseparable from the embellishment of good names. In order for consumers to choose first among many stores, names are very important. In Xia Yue in 2008, Tucki, a young beautician, came here and asked the author to give a name to the beauty salon that is about to open. According to the five elements of beauty industry, the author named his shop "China Image". There is no such familiar word as "beauty" in the name, but it can make people know the industry at a glance, elegant and refined, in line with modern aesthetics. Nowadays, "China Image" has become the largest beauty salon in this city, and Tucki beauticians have also become role models for many young people to start businesses.
Some commercial shops have excellent service and location, but the business is not good, which is more related to the name. This is the case with Mr. Qi, who runs a pharmacy. In 2009, he opened a medicine supermarket near the city center, and saw that several shops nearby were booming, but his business was empty. Mr. Qi was in a hurry, and he went to Feng Shui master Fu Zhucai, but the result was little. Mr. Qi found the author through a friend and asked him to visit his shop. The author took the necessary tools such as compass and measuring ruler, thinking that it must be a very complicated reason, but after turning around, I didn't find anything wrong. Finally, I fixed my eyes on the plaque and immediately understood the reason. When the author told him that the question was the name, he was surprised to ask the author, "Is the name also related to business?" The author smiled: "Not only there is, but also it is big!" " Mr. Qi is puzzled! The author went on to say: "The customers of the pharmacy come because of their health. Some people may be heartbroken because of their illness or the illness of their relatives and friends. However, your store name "Roy" means making money. Maybe you chose this name because you were eager for money, but you forgot the taboo, because your "expanding your own financial resources" may be based on the suffering of others! " It can be seen that Mr. Qi's face is somewhat unnatural at this time, but the author continues: "Because of this, the distance between consumers and businesses has been pulled open, which directly affects your business. Not only that, the color of the signboard is not in line with the direction. Your shop is east-west, the western five elements belong to gold, and the color of the signboard is pure blue, and the blue five elements belong to water. How to make money in this situation? " At this moment, Mr. Qi suddenly realized and said, "Thank you for your advice, Mr. Chen. Would you please rename our store? " The author named it "Pukang" according to the characteristics of the pharmaceutical industry, and suggested that Mr. Qi write a slogan next to the store: "Pukang ... >>
Online company name, etc! ! Correcting the name is very important, and attention is also very important. You'd better find a professional.
Good luck naming expert: when naming a company, you need to provide detailed date of birth, location of the company, business scope of the company, prefix and suffix of the company name, and fonts that the company is forbidden to use. We can send you a naming application form to get detailed information, and then send it back to us to help you name it.
Shop name Daquan Mommy Baby Ma Liang Q Zai Bao Lai Mommy Mommy Bao Si (Masburg)
Taobao shop name rules because-seven wolves are well-known brands, registered, you infringe.
What are the points for attention in store naming? A good-sounding, easy-to-remember and catchy name is more likely to arouse people's desire for consumption and improve the store's return rate than an obscure name. What points should be paid attention to in store naming? The following famous network gives you a brief introduction: What points should be paid attention to when naming stores? Click and enter the owner's name 1. Avoid names that others don't understand, just like using obscure words. Although the meaning is good, no one understands it and the meaning is meaningless. 2, the name should be concise, do not deliberately use some uncommon words to modify the name of the online store, try to make the name simple and clear. You know, only large companies and enterprises can have a profound name, and small companies only need to win their own market share, but a mysterious name makes people unknown so. A concise name is easy to spread, concise and clear, which can not only attract customers, greatly improve the possibility of word of mouth, but also convey a wide range of meanings to consumers, which is helpful to arouse brand association and communication desire. 3. Avoid using uncommon words. Ambiguous brand names are for consumers, and the popularization of words should be considered. When it comes to naming, the first thing to list is to turn over Kangxi Dictionary. As everyone knows, the actual situation is just the opposite. A good name, like a good article, is to see the magic in the plain, rather than using uncommon words, multiple words and variant characters. Stone, Founder, Jin Linong and Master Kong, which sound very sweet, are not common words. 4. The name should be related to the industry. 5, name and domain name, the shorter the better, the screen name and domain name should be entered into the computer, so it should be short and easy to spell. In fact, the names of all brands should not be complicated and difficult to remember. Words, syllables and letters of brand names are precious. If you can find short words, don't use long words. Simple names can achieve short and pithy results, which is helpful to improve consumers' cognitive ability of brands. To this end, Motorola simplified its trademark from Motorola to motorcycle. Similarly, Amoi changed its name to Amoi, and changed the English trademark Amoisonic to Amoi. 6. Take a lucky name, so that everyone has a good omen. Geely is a traditional habit of China people, and the name of the online shop will attract a large number of customers. 7. The name must be readable. Only catchy trademarks can leave a deep impression on consumers. Avoid using words that are difficult to pronounce, weird and awkward, and try to use familiar and easy-to-read words for naming. Some people use logos bigger than their names as trademarks, while others use fonts to express the characteristics that they think brands should have, emphasizing the characteristics of trademarks, while ignoring whether trademarks are easy to pronounce. Some people choose fonts that are difficult to identify, and easy identification is the most important factor to consider when choosing trademarks. 8. The name should be unique. Brand awareness has a lot to do with whether the name is unique and distinctive. Ideas expressed in new ways often attract us to listen carefully. Completely created new words, such as Xerox, Kodak, Exxon and so on. Short, powerful, distinctive and easy to remember. The most common way is to use strange metaphors. This simple method allows you to associate one image with another and increase your attention. 9. Choosing a sustainable name and a bad name may directly affect the future business development of your company. For example, if someone invests in a private radio station, its name is Radio, but after the company continues to grow and develop, he wants to start a TV station. The name "Radio Company" completely limits his continued development. Or you started from a food store called Delicious. Later, you became more and more rich and wanted to invest in real estate business, but who likes to live in a house with "delicious" real estate?