In the Hurun 20021Global Rich List, there is a man named Wu who became the richest man in Singapore with a wealth of142 billion yuan. Judging from the name, Wu is from China, and chapman is the same as Li Ka-shing. Wu and Li Ka-shing have many similarities.
But its popularity is far lower than the latter, but most of us have used Wu's products in China, and its Nippon paint is a household name.
All along, we thought Nippon Paint was a Japanese brand. In fact, Nippon Paint was founded by Wu, a native of China.
Because Nippon Wu also fought an equity war between control and anti-control with Japanese companies, how did Wu become the richest man in Singapore from a poor boy in Chaoshan? How did he cooperate with Japanese companies to realize the hegemony of coatings?
Wu's father is Wu, who is from Dawu Village, Fuyang Town, Chao 'an County. Their family lives in extreme poverty. In order to feed and warm the family, they had to go to Nanyang to work.
In A.D. 1925, Lu and his wife came to Singapore and worked as coolies in a dock. 1927, Wu was born in Singapore, and a family of five people crowded into a small room.
Wu grew up in a slum and was surrounded by people like him. He was as poor as a church mouse and never thought he would be rich.
At first, Wu attended a special school donated by Chaoshan people. As the eldest son of the family, Wu has to bear the livelihood of the family.
Wu has a brother-in-law who sells fishing nets, so he follows him to sell fishing nets. Although his business is small, he always makes money.
By the end of World War II, Wu had earned more than S $29,000. At that time, 5,000 Singapore dollars could buy a house.
Wu made a lot of money. 1949, 22-year-old Wu Zaikai opened a small workshop, specializing in the production of pigments. At that time, Singapore was a British colony.
After the end of World War II, the British military auctioned off the surplus materials, and there happened to be a batch of unwanted second-hand paints. Wu bought a lot of paint at a low price.
He began to study paint mixing by himself, using his only knowledge to find a chemistry book to study, and asked the chemistry teacher if he didn't understand it. In this way, Wu prepared his own pigeon brand paint.
1950, the Singapore government imposed restrictions on imported goods, and the prices of local raw materials soared rapidly, and Wu's pigments also sold well.
With the rapid development of Singapore's economy, great construction is being carried out everywhere, and Wu's voice is constantly rising. Wu's business is getting bigger and bigger and his reputation is getting bigger and bigger.
Because I have been making second-hand paint, I got the title of "king of smelly paint". Although he is a king, it is not a good reputation.
Wu, who is also aware of the need for core technology and well-known brands, will soon have an opportunity to fall from the sky.
Opportunities are always reserved for those who are prepared, and Wu is the most prepared person in Singapore's paint industry.
Japanese paint company wants to set up a factory in Singapore to expand the Southeast Asian market.
The full name of Japan Paint Company is Japan Paint Holding Co., Ltd., which is a century-old shop that must be established in 188 1 year.
It is the number one paint company in Japan. Wu was selected by Japanese paint company because of his coating technology and understanding of Singapore market.
1962, a historical group jointly established by both parties, and Wu Nande Group, which is wholly controlled by Wu, holds 60% of the equity of the historical group.
Japanese paint company holds 40% of the shares of Lee Group, which also makes Wu completely get rid of the title of "king of smelly paint".
With Singapore as the core, Wu immediately expanded the group to the surrounding markets of Malaysia, the Philippines and Thailand, and achieved great success.
The branches opened in these countries are all controlled by Wu, with a shareholding ratio of over 60%.
With the rapid expansion of the direct group, Wu's wealth expanded rapidly. He cooperated with Zheng Da Group founded by hipster Xie Guomin to expand diversified business.
Until 197 1, Wu and Heping broke up, and Wu took away the paint business he was good at, as well as the agricultural and sideline products that the group was good at.
From 65438 to 0979, China implemented reform and opening up. Wu seized this historical opportunity and set up factories in Beijing, Shanghai and Guangzhou.
1990, Singapore established diplomatic relations with China. Wu was very excited when he saw the news, and the word diplomatic relations caught his attention.
In his mind, the word Nippon has both the role model of historical groups and the meaning of national help, so the brand Nippon came into being.
Therefore, Nippon brand is registered by Historical Group in Singapore, while Japanese paint company has shares in Immediate Group, but it is by no means the controlling shareholder.
Therefore, Nippon is not a Japanese brand. With the growth of age, Wu gradually withdrew from the management of the company, and his only son Wu.
Before Wu began to take the stage, Wu had a bachelor's degree in chemical engineering and an American degree in business administration.
The more advanced business philosophy than his father also triggered the equity war between the Wu family and the Japanese paint company.
May 20 12, Wu suddenly established Historical International, shouldering the special mission of purchasing Japanese paints.
Three months later, an international company suddenly launched an invitation for 80 million Japanese paints to buy Japanese paints in Enemy at the Gates.
Japanese lacquer broke out in a cold sweat, quickly counterattacked and started the procedure of preventing hostile takeover, so that the international community could gain more time for private negotiations when it supplemented information immediately.
Coupled with private negotiations to obtain a non-confrontational cooperation agreement between the two sides, Wu stepped forward this time to prevent his son Wu from acquiring Japanese lacquer.
Japanese Paint Xiang Li International Company will issue 60 million additional shares. At the same time, it is allowed to increase the shareholding ratio to no more than 39% within two years.
They became the controlling shareholders of Japanese coatings, and after eight subsidiaries were merged into the financial reports of listed companies, Japanese coatings became the top five coating companies in the world.
Although he is the largest shareholder of daily chemical coatings, Wu did not participate in the actual management of daily chemical coatings, which may also be an agreement reached at that time.
It was in these equity wars that the wealth of the Wu family began to surface.
Most of the external investigations on the Wu family are based on the market value of its public shareholding in Japanese paint companies.
On the Hurun Global Rich List published in 20021,Wu ranked 80th in the world with a huge wealth of142 billion, becoming the richest man in Singapore.
No one would have thought that a poor family in Chaoshan came to Singapore by chance. In the slums of Singapore, Wu has experienced nearly a hundred years, and I have to say that this is a miracle.
Wu's successful experience is also the epitome of a generation of tide merchants. There are also large and small tide merchants who have taken root and blossomed all over the world, and are worthy of the title of Oriental Jew.