I. Initial investment
1. rental cost
The first step of a flower shop is to choose a suitable store. Rent is one of the biggest expenses for opening a shop. The rent depends on the store size, geographical location, convenient transportation and other factors. Generally speaking, the storefront of a flower shop needs to be between 50- 1.5 million yuan/year.
2. Decoration fee
Decoration is an inevitable expense for flower shops. The cost of decoration depends on the size of the store and the grade of decoration. Generally speaking, the decoration cost of a flower shop needs to be between 500-65438+10,000 yuan.
3. Procurement cost
Flower shops need to buy all kinds of flowers and floral supplies. The purchase cost depends on the size and business scope of the store. Generally speaking, the purchase cost of a flower shop needs to be between 500-65438+10,000 yuan.
4. Equipment cost
Flower shops need to buy all kinds of equipment, such as floral tools, bouquet packaging materials, refrigeration equipment and so on. The cost of equipment depends on the size and business scope of the store. Generally speaking, the equipment cost of a flower shop needs to be between 30,000 and 50,000 yuan.
5. Registration fee
Flower shops need to be registered, and the registration fees include business registration fees, tax registration fees and bank account opening fees. The registration fee depends on local policies and requirements. Generally speaking, the registration fee of a flower shop needs to be between1-20,000 yuan.
Second, operating costs.
1. Rent
Rent is one of the biggest expenses of flower shops. Generally speaking, rent accounts for about 30% of total income.
2. Labor cost
Flower shops need to hire employees, and the labor costs include basic salary, social security, provident fund and bonus. Labor costs depend on the number of employees and salary level. Generally speaking, labor costs account for about 20% of total income.
3. Procurement cost
Flower shops need to constantly purchase flowers and floral supplies, and the purchase cost accounts for about 20% of the total income.
4. Marketing cost
Flower shops need to carry out various marketing activities, such as advertising and promotion activities. Marketing expenses account for about 10% of total revenue.
5. Other expenses
Flower shops also need to pay various miscellaneous fees, such as utilities, property fees, insurance fees, etc. Other expenses account for about 10% of the total income.
Third, the operation steps
1. Select a store.
Choosing the right store is the first step for a flower shop. Storefronts need to be selected in places with high traffic, such as commercial centers and pedestrian streets.
Decorate the storefront
The decoration of the storefront needs to be designed according to its own brand style and business scope. Decoration should pay attention to environmental protection, safety and beauty.
Step 3 buy flowers and flower supplies
Purchasing flowers and floral supplies requires choosing suppliers with good quality and reasonable price. Attention should be paid to keeping the supply fresh and diverse.
Hire employees
Hiring employees needs to choose employees with good professional skills and good service attitude. Employees should undergo professional training and assessment to ensure the quality of service.
5. Carry out marketing activities
Marketing activities need to be planned according to market demand and their own characteristics. You can attract customers through advertising, promotional activities and other means.
Ending:
Flower shops need certain investment and operating costs. The upfront investment includes lease cost, decoration cost, purchase cost, equipment cost and registration fee; Operating costs include rent, labor costs, procurement costs, marketing costs and other costs. To open a flower shop, you need to choose the right store, decorate the store, purchase flowers and floral supplies, hire employees and carry out marketing activities. I hope this article can help friends who want to open a flower shop.