Naming a store is like naming a baby. Although it is not necessary to name the baby according to the birth date, a name that is nice, easy to remember, and catchy is still a must. After all, a good store name not only places the expectations of the operator, but also stimulates people's desire to consume and attracts more consumers. So, let us take a look at the 5 most common techniques for naming a store.
What are the most common techniques for naming a store?
1. Use auspicious words to name "Xing", "Long", "Yuan", "Mao", "Fa" and other words that often appeared on the signboards of old shops. This was a favorite of businessmen in the old days. To seek auspiciousness, pay attention to speaking skills. For example, Yueshengzhai, a time-honored brand, was founded in 1775. The name of the store is "Yueshengzhai", which means "prosperity every month"; the first brewery founded by a Chinese is Shuanghesheng Wuxing in Beijing. The brewery was founded by Zhang Ge and Hao Sheng, both from Shandong, who raised funds. The brewery was named "Shuanghesheng", which means "the two parties jointly run it and have abundant financial resources".
2. Naming stores with elegant vocabulary is a unique commercial naming method in China. Because China is influenced by Confucianism, there is a traditional concept of emphasizing literature and suppressing business, so some businessmen also named commercial places like literati's study rooms, such as "Zhai", "Pavilion", "Xuan", and "Ju" , "garden" etc.
3. Naming with homophonic sounds. Using this method to name may seem like a coincidence, but it actually has ulterior motives, making it interesting to read. For example, a Shanghai boss named Yu Pinghan named his store "Yu Liangliang Pharmacy". ", which is phonetically homophoned with "conscience", makes the public feel the sincerity of the boss in doing business without making unintentional money.
4. Naming with colloquial proverbs. Colloquial proverbs are more colloquial to the people. The names of companies named using colloquial proverbs can be accepted by the majority of the public. The famous Wang Mazi, Goubuli, etc. are all named after common sayings. The loud names such as "Haochilai" Melon Seed King and "Xiandelai" Spare Ribs give people a sense of intimacy.
5. Naming with foreign names The reform and opening up has opened China’s door to the world. Especially after China joined the WTO, the pace of integrating into the world has accelerated. The Chinese are willing to accept foreign things, including names. , we also need the foreign public to accept our products, so the general trend of foreign names has emerged, and using foreign names (translated) to name the company is also a good way.
You can also click on the customer service at the bottom to consult on eight-character naming, Zhouyi naming, company store naming, and baby naming. We will give your baby a good luck name based on the date, month, day and time of the baby's birth. name!