What are the rules for naming trademarks?

The rules for naming trademarks are:

1. The trademark name should be legal, novel and original;

2. The trademark name must not be Deceptive, easily causing the public to misunderstand the quality and other characteristics of the goods or the place of origin, and signs that are the same or similar to the country name, national flag, national emblem, national anthem, etc. of the People's Republic of China;

3 , other rules for naming trademarks.

Legal Basis

Article 10 of the Trademark Law of the People's Republic of China

The following signs shall not be used as trademarks:

(1) Identical or similar to the name, national flag, national emblem, national anthem, military flag, military emblem, military anthem, medals, etc. of the People's Republic of China, as well as the name, logo, or specific location of the central state agency The names or names and graphics of landmark buildings are the same;

(2) The same or similar names, national flags, national emblems, military flags, etc. of foreign countries, except with the consent of the government of that country;

(6) It is ethnically discriminatory;

(7) It is deceptive and can easily cause the public to misunderstand the quality and other characteristics of the product or its origin;

(8) Harmful to socialist morals or have other adverse effects.

Place names of administrative divisions at or above the county level or foreign place names known to the public shall not be used as trademarks. However, exceptions are made where place names have other meanings or are part of collective trademarks or certification marks; registered trademarks using place names will continue to be valid.