Easy Car News 2021September 1 1 The fifth anniversary
Easy Car News 2021September 1 1 The fifth anniversary celebration of Chery Owners Club officially kicked off in Harbin, the ice city. The event invited more than 80 Chery car owners from all over the country to gather together to commemorate and witness the five-year development of Chery Cheyouhui.
Before the election, car owners voted. Through the program placed in the APP of Chery Owners Club, they voted in four cities, including Beijing, Harbin and Xi 'an, and all the owners chose the city they most wanted to hold the event. In the end, Harbin, the northern ice city, was successfully elected.
The whole activity combines local attractions in Harbin to create a happy atmosphere from many angles, so that all car owners can understand Chery's corporate culture while entertaining.
This activity is mainly divided into two parts. The first part is the task punching. The specific content is to find multiple task punching points in the central area of Harbin and punch in by completing the task.
In the actual experience, the starting point of the activity is the flood control victory memorial tower in the center of Harbin. After the creative video is shot under the memorial tower, each activity member can draw a blind box with shopping expenses or food, small gifts and so on.
Active drilling
In the central street of Harbin, the main activity area, the activity members can rely on the shopping funds obtained by the blind box to buy the food of some online celebrities, thus completing the punching.
The last stop of the activity is Hagia Sophia in Harbin. Activity members need to take photos in Jiugongge to send the content to Chery Owners Club APP and extract the final gift blind box.
The second part of the event is the 5th anniversary celebration, at which Chery Automobile released a brand-new mascot image-Zhi, and several CEOs of Chery Automobile Company also came to the scene to give speeches.
Zhifafa
During the rally, more than ten owners of Chery Automobile Club were invited to tell their direct relationship with Chery through different introductions. At the same time, the opportunity process will be broadcast live throughout the whole process, and 20 lucky viewers will be selected and presented with exquisite gifts during the live broadcast.
Owner introduction
At the same time, at the event site, we also saw Chery and the Chery Arrizo 5 PLUS just listed in the middle of this year. Next, let's briefly review this model.
The appearance of Arrizo 5PLUS is divided into Xiao Ai version and Ozawa version. Ozawa's version adopted a large mouth air intake grille with horizontal chrome trim, while Xiao Ai's version adopted a spindle-shaped blackened grid air intake grille. The Ozawa version of the side air intake light bar is located in the center, while the Xiao Ai version is located on the upper side.
Ozawa edition
Xiaoaiban
The sides and tails of the two models are exactly the same, and the waistline runs from the back of the headlights to the tail. The tail adopts penetrating taillights, and Chery English LOGO is placed in the center.
Profile modeling
In terms of body size, the overall size of Arrizo 5 PLUS is 4680x 1825x 1490mm, and the wheelbase is 2680mm, which is the leading level in its class.
The interior of Arrizo 5 PLUS has adopted a brand-new design. 10.25 inch embedded central control panel and through air outlet above remind people of Volkswagen's brand-new interior.
Overview of interior decoration
However, the design of the handle and the rear knob is still very Chery. At the same time, it is equipped with 10.25 inch full LCD instrument panel, which has a good sense of technology. 64-color ambient lights are rare in the same class. In terms of interior color matching, there are two colors: black gold and red and black.
Full LCD instrument panel
Arrizo 5 PLUS is available in two power versions. 1.5L version adopts 1.5L naturally aspirated engine to match CVT gearbox, with maximum power of 85kW and peak torque of143n m; 1.5T version is equipped with 1.5T turbocharged engine, which is matched with CVT gearbox. Maximum power 1 15kW and peak torque of 230 n m.
1.5T engine
It can be seen that in recent years, Chery has invested a lot of experience in car owners' clubs, and it has a very excellent performance in establishing consumer brand identity. At the same time, it has a very positive impact on improving consumers' second repurchase. The era of Chery's research on technology in the past has become a thing of the past. Chery, who knows technology and marketing, will have better development in the future.