Why is Chanel's artistic director called "Lafayette"?

Chanel artistic director Karl Lagerfeld, Karl Lagerfeld, is known as the "Caesar" of the fashion industry and also calls him "Lafayette". The title of Lafayette is deeply rooted in the hearts of the people. When I mention Chanel, I think of Galeries Lafayette, and when I mention Galeries Lafayette, I think of Chanel.

I think there are two reasons why it is called "Lafayette".

First of all, when it comes to Karl Lagerfeld, everyone’s first reaction is his signature expression, always wearing sunglasses, long braids, and holding a fan in his hand.

The image of sunglasses with white hair and long braids is deeply rooted in the hearts of the people, and it has a decisive influence in the fashion circle. Although he is over seventy years old, he has also taken on the design supervision work for several fashion brands. He feels that he has more energy and innovative ideas than many young people.

He loves tradition, looks forward to the future, and is full of energy, so he is respected as "Lafayette"

Secondly: Because Karl Lagerfeld has a respected status, his status is difficult to catch up with. He is Chanel. As the chief design officer, the brand of Chanel has regained its luster. He has pushed Fendi to the forefront of high fashion. At the same time, his photography skills are also very good and he can be described as a genius.

So he is respectfully called "Lafayette". It means having a high position and being respected.