Maotai coffee is a kind of cross-border linkage stalk.
Maotai coffee stalk refers to the cross-border linkage between the coffee brand Ruixing and the well-known liquor brand Maotai. A little Moutai is mixed into the coffee to launch the Maotai-flavor latte. The alcohol content in the whole drink is extremely low, and there is still a little bouquet when you taste it carefully. Even the official has issued a statement that it is best not to drive after drinking. This stem comes from a drink called Maotai-flavor latte which is jointly launched by Ruixing and Maotai. A little Moutai is added to the coffee, making it a unique Moutai.
as early as last year, maotai announced its entry into the coffee industry. In June this year, Hongcan.com visited a Maotai ice cream flagship store in Guangzhou, which has launched a series of coffee products. For Rui Xing, the joint name was not announced first, which not only earned enough gimmicks to increase brand exposure, but also maybe made a familiar face in Maotai consumer circle and expanded new customers.
characteristics of maotai coffee:
maotai-flavor latte is a unique coffee drink, which skillfully combines the rich aroma of maotai with the mellow taste of coffee. When you taste this coffee, you can first feel the unique wine flavor brought by Moutai, which exudes a rich bouquet, and then gradually turn into the aroma and taste of coffee, giving people a rich and complex taste experience.
The flavor of Maotai-flavor latte not only has the unique wine rhyme of Maotai, but also has the rich aroma of coffee, forming a unique taste balance. This balance makes the Maotai-flavored latte not only have the unique flavor of Maotai, but also have the mellow taste of coffee, which is memorable. It is worth mentioning that the alcohol content of Maotai-flavored latte is lower than .5, which is suitable for adults to drink. Although it does not contain a lot of alcohol.