Restaurants provide many conveniences for people who are busy at work and have no time to cook by themselves. However, with the rise of the catering industry, there are more restaurants for people to choose from. At this time, the name of the restaurant The importance is highlighted. The first thing people think about when choosing where to eat must be through the name. So how should a restaurant name itself to attract more customers?
Common methods of naming:
1. Name the restaurant from the perspective of the target market
The restaurant has to name its own name in advance. After positioning the target market, you can name it from the perspective of the target. In the Chinese District of San Francisco, USA, there is a restaurant called "Xiangyin Pavilion", and the business is very prosperous. Most of the guests here are Chinese, and they often feel homesick. After work, they gather with fellow villagers to soothe their homesickness, and Xiangyin Pavilion becomes a better place for them.
3. Name the restaurant from a competitive perspective
The name of a restaurant is a silent weapon in market competition. If you choose a good name, you can increase your competitive advantage. When using this naming method, it is more important to recognize the naming characteristics of competitors, and then use this characteristic to come up with a better name than it, thereby defeating the opponent.
4. Name the restaurant from the perspective of the place of origin
This naming idea is usually suitable for shops that sell local specialties, or restaurants with a unique flavor.
When naming from the perspective of place of origin, it should be noted that the place of origin used is preferably a well-known place of origin. If it is a small and unknown place, it may not be able to play a very good role.
Examples of restaurant names
Plate Supper
The meaning of "supper of life and death" also refers to meals in ancient times. It is an alias for food. The name Plate Sake It comes from "Who knows that eating on the plate requires hard work", but replacing the meal with the synonymous word "spicy" has a very good educational significance, allowing people to develop good eating habits, promote resource conservation, and practice Operation CD, on the one hand, the creative changes also make this fast food restaurant look culturally sophisticated, creative and pleasant.
Selection of restaurant names:
Jin Chunxi, Farmhouse Restaurant, Jinan Folk Old Restaurant, Old Jinan Courtyard, Taoran Dumpling House, Sunshine Home Cooking Restaurant, Xindi Restaurant, Cuiyi Qinglu Restaurant, Dinghao Home Cooking, Shark Fin Palace Hotel, Gennei Cuisine, Shandong Southwest Flavor Restaurant, Yiwei Water Banquet, Shandong Southwest Old Arch Specialty Restaurant, Jinshuoguo Dumplings City, Jinyingding, Tianrunyuan Restaurant, Jiuyeju Restaurant, Self-remaining Turtle Restaurant, Hulukang Chili Fried Pork, Xiaoguanghan 1904 Boutique Restaurant, Jinling Xuanlu Restaurant, Old Jinan Specialty Restaurant, Huixianlou Restaurant, Yixing Flavor Museum, Basian Fashion Chinese Restaurant, Shandong Southwest Old Archway