Baking shops are classified as ordinary stores or specialty stores on Douyin.
According to the brand status of the merchant, the store types that can be selected include: general store, specialty store, specialty store, and flagship store.
Ordinary stores: No need to provide brand qualification certificates
Specialized stores: Two or more self-owned brand trademarks or other people’s brand trademarks (trademarks) under the same business category (R-marked)
Specialized stores: need to provide authorization documents for other people’s brand trademarks (trademarks are R-marked). Operate one authorized sales brand, or multiple authorized sales brands and each brand belongs to the same actual controller.
Flagship store: You need to provide your own brand trademark (the trademark is R or TM status), or an authorization document issued by the right holder to open a brand flagship store (the trademark is R, the exclusivity should be clearly stated in the authorization document , irrevocability).