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Industrial park is emphasized in China's Twelfth Five-Year Plan. It is a platform for attracting investment and opening to the outside world for regional economy. It is accepted that there are many types of industrial parks. Since it is a project incubation platform, how to name a creative industrial park?
First, the criteria for naming a creative industrial park
Users can see at a glance what advantages this industrial park has and what benefits it has after paying attention;
entrepreneurs can see at a glance whether the types of industrial parks are suitable for them;
peers can see at a glance what advantages the industrial park has in brand or market positioning.
Second, the naming method of the creative industrial park
1. Combining with local place names
There are provisions in the Trademark Law that trade names may not appear directly in the form of place names. These provisions are mainly to avoid misleading. However, place names are common nouns that are easy for ordinary people to think about. Therefore, when naming industrial parks, we can find homophonic alternatives, and these names naturally have some exotic feelings, which is also a good thinking for naming.
2. Use the words in the name of the industrial park boss
This naming method is characterized by being new, simple and convenient, and there is no need to worry about similarities. One thing to note is that if the name of the industrial park is too popular, it is easy to be similar to others, or if such a name has been used first, or if the meaning of your name is easy to be misunderstood, it is better to use it less.
3. Understand the cultural background of the company
To name the industrial park, we must first understand the cultural background of the industrial park, including its business content, methods and culture, which is the premise and foundation for its name. A good name requirement can reflect the spiritual connotation of the industrial park, and its business philosophy and information to be conveyed through products should not only conform to the corporate culture, but also reflect the product characteristics.
Third, what should be paid attention to when naming the creative industrial park
1. Use uncommon words less
Although using uncommon words will bring people a refreshing feeling, it will bring great inconvenience to people when addressing and remembering. Although some uncommon words have good meanings, they are not recommended because few people know them and do more harm than good.
2. Use less polyphonic words
Using polyphonic words, just like using uncommon words, will bring inconvenience in addressing, and the meaning itself is not clear enough. Using polyphonic words as the company name is more likely to make people feel at a loss when the name has two or more pronunciations.
3. Avoid bad intentions
For example, you happen to be engaged in the manufacture and sale of cosmetics, so you want to use "Heroin" for brand promotion and want to register a trademark, then you may go in on a whim and come back disappointed. It is well known that the word "heroin" is the name of drugs.
4. Avoid similarity
Shanzhai and follow the trend are very popular at present. Take the "papi sauce" in online celebrity some time ago. After the papi sauce became popular, what "so-and-so papi", "papi so-and-so", "papa" and "pipi" emerged one after another. Although it was a little hot, it was not remembered in the end. The industrial park.