Introduction As milk tea becomes more and more popular, the number of milk tea shops has been increasing rapidly. Milk tea has been increasingly accepted by consumers. Coupled with the advantages of small investment, fast recovery, low threshold, and wide consumer groups, starting a milk tea shop has become popular among entrepreneurial groups. It is recommended that milk tea shops be opened in areas with a lot of traffic, such as shopping malls, schools, pedestrian streets, etc. So let’s learn more about the milk tea shop knowledge encyclopedia.
Contents How to open a milk tea shop with special features Common drinks Advantages of opening a milk tea shop What equipment is needed to open a milk tea shop What documents are needed to open a milk tea shop Milk tea shop decoration style Milk tea shop name Design How to operate a milk tea shop 1 Specialty milk tea shop How to open up the taste
In the catering market, taste determines success or failure. Only by conquering consumers' taste buds can we win their recognition. If a milk tea brand wants to gain the upper hand, it must ensure that the taste is not only unique, but also irreplicable, so that consumers will come here to know it. While ensuring the taste, it must also have a rich texture, so that it can be "adjustable to all tastes" .
Green and Healthy
In today’s world of frequent food safety issues, people’s requirements for diet are getting higher and higher, and the milk tea market is no exception. So what kind of milk tea is popular? ? In an era when green environmental protection and healthy and nutritious diet have become the main focus, milk tea brands can highlight the characteristics of green and healthy and create healthy drinks suitable for all ages.
Decoration style
The main consumers of the milk tea market are young people, and young people’s pursuit of fashion and trends is endless. Therefore, milk tea brands can capture the consumption of young people According to the psychology and needs, we strive to create a fashionable and personalized store environment, which requires great efforts in the decoration style of the milk tea shop.
Promotion methods
In order to attract and retain customers, promotion has become a common and common method. However, some promotions have significant effects, while others have little effect, or even disappear. Why? ? Because the promotion methods are not attractive enough, creative, interesting and novel promotion methods can not only attract consumers to consume, but also help improve the brand's good reputation.
Packaging design
A variety of packaging can be designed according to different personalities, different age groups, different professional identities, etc., to attract the attention of different consumers. Milk tea with both quality and appearance not only meets the needs of consumers' tongues, but also caters to consumers' psychology and needs. Details>>
2 Common drinks in milk tea shops: Midu milk tea series original milk tea, apple milk tea, lemon milk tea, strawberry milk tea, chocolate milk tea, cantaloupe milk tea, mango milk tea, taro milk tea, pineapple milk tea, pineapple milk tea etc.;
Smoothie series grape smoothie, chocolate smoothie, mango smoothie, strawberry smoothie, cantaloupe smoothie, papaya smoothie, red bean smoothie, lemon smoothie, taro smoothie, milk Smoothies, etc.;
Juice series cantaloupe juice, strawberry juice, blueberry juice, green apple juice, orange juice, lemon juice, pineapple juice, mango juice, etc.;
Milkshake series Strawberry milkshake, apple milkshake, mango milkshake, pineapple milkshake, blueberry milkshake, orange milkshake, green apple milkshake, peach milkshake, lemon milkshake, etc.;
Shaved ice series cantaloupe Shaved ice, strawberry shaved ice, lover fruit shaved ice, mango shaved ice, orange shaved ice, cantaloupe shaved ice, chocolate shaved ice, etc.;
Snow bubble series cantaloupe snow bubble, green apple snow bubble, Baguoxiang snow bubble, corn snow bubbles, peach snow bubbles, mango snow bubbles, strawberry snow bubbles, etc.;
Double-skin milk series original double-skin milk, strawberry double-skin milk, mulberry double-skin milk, mango double-skin milk, pineapple double-skin milk milk, sour plum double skin milk, etc.;
Scented tea series longan red date tea, jasmine green tea, aloe tea, cypress tea, chrysanthemum tea, rose tea, etc.;
Guiling paste series milk Guiling paste, honey turtle paste, coconut milk turtle paste, coconut milk turtle paste, milk egg turtle paste, bayberry turtle paste, strawberry turtle paste, etc.;
Shao Xian Cao series milk tea, milk tea Xiancao et al.
3 Advantages of opening a milk tea shop 1. Better prospects
For many young people nowadays, all seasons milk tea is more popular.
It has almost become one of the favorite drinks of young people. It is not difficult to find that young people have such a habit of sitting down and drinking a cup of milk tea when they have free time. They feel that this is a simple enjoyment of life and a small happiness in life. Milk tea is especially popular with girls. It must have a special feeling for girls. Therefore, the milk tea market prospect is very broad.
2. No geographical restrictions
Opening a milk tea shop does not require a large store, so you can save a lot of money on store rent. You can open a shop with only a dozen square meters, set up shop, and move around. No chef or kitchen is required. Milk tea drinks require little investment and have many unique tastes.
3. No distinction between low and peak seasons
Nowadays, many catering service industries have low and peak seasons, but this phenomenon does not exist when opening a milk tea shop. In different seasons, milk tea shops can launch seasonal products, which can be used to make both cold drinks and hot drinks, thereby meeting the needs of consumers and having a market all year round.
4. The scale is uncertain
The scale of milk tea franchise stores can be large or small. They can be opened on street corners, in front of schools, inside and outside supermarkets, next to communities and other places. The profits from takeaways can also be opened in Opening a store in the leisure area of ??a shopping mall is relatively flexible in terms of investment.
5. The profits are relatively good
Generally, milk tea shops have relatively good profits and can recover their capital relatively quickly.
6. The cost of opening a store is low
Many franchise projects now cost more than 100,000 or 200,000 to open a store. Such high cost of opening a store can’t help but scare many investors. Milk tea shops are different. Tens of thousands of yuan is enough to open a shop. I believe that most investors still have this financial strength, and it is more suitable for people from all walks of life.
7. Simple operation
Other franchise projects may require you to go to the headquarters for several months of training on operating skills, but to join a milk tea shop, the headquarters’ professional milk tea technology will train you for a few days. You can easily become a milk tea master, the products you make are similar to those at the headquarters, and you can quickly start business.
8. Quick returns
The gross profit margin of a milk tea shop is actually very high. The money spent to open a milk tea shop itself is actually not much. The majority of it is the rent of the milk tea shop, and the rest The raw materials and equipment will not cause much trouble to entrepreneurs. The milk tea consumption market is large and the profit margins are high. Compared with other franchise industries, the return cycle of opening a milk tea franchise store is shorter. This not only reduces the investment risk of entrepreneurs, but also relieves their operation and management pressure. Details>>
4 What equipment is needed for a milk tea shop 1. Sealing machine
The sealing machine is generally equipped with a counter. Every time the mouth is sealed, the counter will record the number, regardless of whether the power supply is on or off. Turn on is a mechanical counting. Others without counters are cheaper. Pay attention when purchasing a sealing machine. Find a cup and try sealing it. Adjust the temperature to about 170 degrees, press it for about 1-2 seconds, take it out to see if it is sealed; squeeze it a little harder to see if the seal is strong. Is it not strong? Are there any places that are not tightly sealed or have small holes for air leakage? Also, pay attention to whether the sealing film is cut neatly and whether there are any places where it is not cut but broken, that is, whether the upper and lower molds are flat and the blades are not sharp.
2. Cups
Usually 2,000 pieces per box, not sold individually. The prices of cups are not much different, but the quality is quite different. Moreover, cups are very important. You must visit several stores and choose carefully. When purchasing, you should first look at the thickness of the material; another important point is: the strength of the cup rim. The rim of the cup should be thick enough and strong enough, and the key is to use the ingredients evenly so that when the milk tea is filled, use the rim of the cup to prevent it from spilling.
3. Straws
A large pack contains a total of 5,000 straws. Each large pack contains 100 small packs. You can buy several small packs, but they will be more expensive. When purchasing, you should mainly pay attention to the thickness of the material, which should not be too soft. If you choose a sealing film that is too thick and a straw that is too soft, your customers will be embarrassed by it. When purchasing, take the tip of the straw and press it on your finger. If your hand does not feel much pain but the tip of the straw is already bent, it means it is too soft.
4. Mixer
Whether it is about materials or running time, etc., you should buy a relatively big brand and the price is not expensive. It is recommended to buy it in a large shopping mall, which has better after-sales service.
5. Water dispenser
In order to save costs, you can choose a desktop type.
Since the main component of the water dispenser is a heater, there is no need to buy a big brand. Just make sure that the inner tank is made of stainless steel and don't hold too little water at one time. In winter, a lot of hot water is needed, so you can make another device to solve the problem.
6. Refrigerator
Refrigeration and freezing are divided into two refrigeration methods: direct cooling and air cooling. The direct cooling type can be understood as a refrigerator for home use, which relies on the copper tubes on the inner wall of the refrigerator for cooling. . It consumes little power, has low noise, and is cheap, but it is slow and has poor temperature uniformity, requiring manual defrosting. The air-cooled type can be understood as the air conditioner used at home, which blows out cold air for cooling. It has fast freezing speed, no frost (automatic defrost), and good temperature uniformity, but it consumes a lot of power, is noisy, and is expensive. This choice depends on the needs. Generally, the direct cooling type is sufficient.
7. Ice making machine
Ice making machines have different powers and ice making capacities. The first thing to do is to check the daily ice consumption of your milk tea shop. Choose an ice machine of appropriate size according to the amount of ice used. The ice making capacity of the ice machine should be slightly greater than the amount of ice used. Generally, milk tea shops choose a power of about 400W and an ice production capacity of 60-100KG. You can actually choose the appropriate amount according to different situations. It is best to buy an ice machine from a merchant with quality assurance and good after-sales service.
8. Containers
Sugar, milk tea powder, creamer, pearls, etc. all need suitable containers to hold them. You can buy these according to your own preferences, but be careful. Yes, these containers must have lids. Firstly, it is more hygienic. Secondly, in hot or rainy days, the raw materials are easy to clump or melt. It is better to cover the lids when not in use, such as crisper boxes, spice boxes, etc. Not a bad choice. Details>>
5 What documents are needed to open a milk tea shop 1. Health certificate
1) Ask for the local address, usually at the Center for Disease Control and Prevention or a hospital.
2) Bring your ID card, relevant fees (free in some areas), catering business certificate (business license), or some require a one-inch color photo without a hat.
3) Arrive at the processing address and ask about the front desk procedures and conduct inspections.
4) Get the certificate.
2. Business license
1) Go to the local industry and commerce to inquire about the required materials. (Generally, a copy of the ID card, a photo, a copy of the house rental contract and related fees are required).
2) Arrive at the registration hall for name verification. Generally, you need to take a few more names, which can be distinguished by street, such as the "XX Tea" beverage shop in a certain street.
3) After the name verification is completed, receive the "Registration Application Form for the Establishment of Individual Industrial and Commercial Households" and fill in and paste it as required.
4) Sign as required and submit materials.
5) Get the certificate (usually within 10 working days).
6) In most areas, three certificates are integrated into one: industrial and commercial business license, organization code certificate and tax registration certificate
3. Health license
1) Go to your local Food and Drug Administration.
2) Study as required, fill in and submit relevant materials.
3) During the review stage, the store will generally be required to install a water purifier and a specified number of sinks, as well as how high the tiles must be.
4) After passing the review, wait for the certificate. Details>>
6 Milk Tea Shop Decoration Styles 1. Popular Fashion Style Milk Tea Shop
Nowadays, rents are relatively expensive, and investment is risky, so some entrepreneurs are opening milk tea shops. When purchasing, you will first choose a milk tea shop that is more popular and fashionable, and the investment capital will be relatively lower. Moreover, this type of milk tea shop has more room for development. It not only provides a variety of delicious coffee drinks, but also provides a variety of Chinese and Western simple meals. The rich aroma of coffee makes people feel more comfortable and relaxed.
2. Casual style milk tea shop
The biggest feature of this type of milk tea shop is "casual". Its style is shown in the location, decoration, naming and drinks. For example, adding some combinations of one man and one woman to the drink menu will attract more lovers to come and visit. This is also a kind of marketing method. The drinks provided by casual style milk tea shops are mainly milk tea, and there are also a small amount of desserts. The investment capital for this type of milk tea shop decoration style is also relatively low, so it is also a good choice for entrepreneurs.
3. Humanistic style milk tea shop
This type of milk tea shop will be unique in terms of location.
It is not located in downtown or prosperous areas like restaurants, but in college circles or even campuses or in areas where foreigners gather. In short, its location must be near some scenic spots that are popular or have a strong cultural atmosphere. A humanistic style milk tea shop will be more rustic and elegant. Details>>
Inventory of 7 milk tea shop names with literary and artistic milk tea shop names
Milk Tea Valley, Milk Fragrance Overflowing, Tea Theory I, Jiajia Milk Tea Shop, Cat Milk Tea Shop, Bodo Si Milk Tea Shop, Hong Kong Zhi Yue Hong Kong Style Milk Tea
Bubble Gum, Love Is Not Ending, One Degree Below Zero, Yi Feng Yu Milk Tea, Wufan Street Milk Tea, Little Swallow Milk Tea House, Fushengruo Tea Milk Tea Shop
In Time, Bubble Milk Tea, Korean Milk Tea, Doko Milk Tea Shop, Dakasi Milk Tea, Xia Muchuan Milk Tea Shop, Baijiake Pearl Milk Tea
A complete list of nice and unique milk tea shop names
p>Little Sweet Tea, A Milk Ball, Sweet Milk House, Parkson Milk Tea Shop, Happy Milk Tea Shop, Jinpu Milk Tea Shop, Abao Milk Tea Shop, Lan Fong Yuen Milk Tea Shop
Bubble Milk , Qishu Milk Tea, Lai Lai Yi Cup, Unforgettable Tea, Yoyo Milk Tea Shop, One Chicken Milk Tea, Lady Milk Tea Shop, Luogang Garden Milk Tea Shop
Little Sweet, YOYO Milk Tea, Milk Tea Love , Youke Milk Tea Shop, Duoduo Milk Tea House, Douguo Milk Tea Shop, Super Ancient Milk Tea Shop, Let’s Drink Milk Tea Shop
Fashionable and personalized milk tea shop names
Doledo, My family has Tian, ??Guoyi Baifen, Sweet Milk Tea, Dr. Milk Beverage Store, and Vanilla Lemon Beverage Store
Fruitto, Fresh Fruit Time, Sweet Love, Cooler Water Bar, and Kazika Milk Tea Shop, Xianqu Milk Tea and Dessert Shop
Xianyu Inn, Wheatfield Story, Youziyouwei, Yoyo Yogurt House, Night Paris Beverage Shop, Pengpengpeng Milk Tea Drink Shop details>>
8 How to run a milk tea shop 1. Pay attention to new product research and development
Each consumer’s taste and daily needs are different. In summer, refreshing drinks are more popular, such as watermelon drinks and lemon drinks. of. Therefore, milk tea shops can develop some refreshing and delicious drinks based on these fruits.
Therefore, new products with different flavors should be developed at different times to retain old customers and welcome new customers.
2. New marketing
Many milk tea shop owners will be very anxious when facing the off-season of milk tea shops, but they also want to do promotions, but most of the time they don’t know. When doing marketing, you can only do business with contradictions and entanglements.
For current marketing, new marketing methods are needed to achieve more successful marketing. You can come up with some more gimmick marketing methods, which must not be available on the market.
3. Data analysis
The main thing for operating a milk tea shop is to look at the monthly report. Actual data analysis is required to know the profit and loss of the milk tea shop. The decoration costs, labor costs, equipment, rent, water and electricity bills, etc. of the milk tea shop must all be included in the calculation.
With clear data analysis, we can better improve the sales of milk tea shops.
4. Herd mentality
Most consumers have a herd mentality, and the choices of people around them will affect their judgment to a certain extent. Sometimes we see a situation like this: two milk tea shops of different brands, one has a long queue, and the other is empty. This incident shows that it is more important to maintain good customers and make consumers recognize that your store is willing to wait even if there is a queue. Details>>
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