naming skills of jewelry stores
naming skills of jewelry stores? It is very important to open a shop name, because a good name can leave a deep impression on people. Most of the consumers in jewelry stores are women. In fact, naming is very difficult. Let me share the naming skills of jewelry stores for you? The naming skills of jewelry store 1
1. Positioning: It is clear at a glance
You can know what this store sells at a glance. "Thirsty" means selling drinks, "Pinsan Pot" is obviously related to incense pots and stews, and "Purple Potato Paradise" sells things related to purple potatoes. Consumers' reaction to this name is consistent with the actual positioning of the store, so this store name is very successful.
On the other hand, the restaurant chain brand "South Beauty" thought it was Jiangsu and Zhejiang cuisine, but when I sat down to look at the menu, I found it was Sichuan cuisine. People like me, who can't eat spicy food, can only choose to leave. After more than ten years, South Beauty still has to explain to potential customers that she is a Sichuan dish, which has undoubtedly caused a great waste of marketing resources.
2. Inspire association
The name of the barber shop is "Imperial Comb Room", which reminds people of "Imperial Study Room"; The name of the rice noodle shop "Crossing Rice Noodles" reminds boys of "crossing the line of fire" and girls of crossing novels. These short and refined store names are really admirable!
3. It has a distinctive personality and easily attracts people's attention.
I wonder if there are several snack bars such as Laowu Barbecue and Master Wang Beef Noodles in every city. Anyway, I feel warm when I see the name of this store for a long time, but it is not fresh. It is said that there were 21 registered trademarks in a certain year in Hangzhou, among which 58 were named after "West Lake". This kind of nondescript name is easy to confuse customers and more difficult to remember.
4. brevity means controlling the number of words
I suggest that the number of words should not exceed six at most, because no one can remember too many words. But it can't be too short. No matter how extensive and profound Chinese culture is, one or two words alone can't tell a doorway. Since ancient times, there have been many four-character idioms. Looking around, the signs of small shops in the streets and lanes are basically four-character. It is not wrong to follow the crowd and give a four-character shop name.
5. Easy to understand means that you are well-known in listening
, that is, you can understand which words it is when you listen. People all over the country know that "Peking University" refers to Peking University, but I can't even read it, let alone introduce it to others.
6. Store names with initials and numbers are also not conducive to oral communication.
A store called "Two-person Walk" is it a two-person walk or a two-person walk? HTC, an electronic brand, is hard to understand literally. Over time, it is called "ham sausage", and HTC probably won't like this new name. Name skills of jewelry store 2
Name skills of jewelry store 1. "Gao" means that the name of jewelry store should be verve, with high starting point, impact and strong emotional color.
2. "Jane" means that the name is simple, concise and clear, and it is easy to communicate with consumers, and the shorter the name, the more it can arouse the imagination of the public and the richer the meaning.
3. "new" means that the name of the jewelry store should be fresh, catch up with the trend of the times and create new concepts.
4. "Unique" means that the name of a jewelry store should have a unique personality, so as to avoid similarity and confusion with other stores.
5. "Bright" refers to the name of the jewelry store, which is loud and catchy, and words that are difficult to pronounce and have bad rhyme are not allowed to be used as the name of the jewelry store.
6. "Quasi" means that the name of the jewelry store should be in harmony with the market positioning, main products, service purpose and business objectives of the store, so as to help shape the image of the store.
Principles of naming jewelry stores
1. The collocation between the name of jewelry stores and the name of the place should have strong development
2. When naming jewelry stores, the influence of the surrounding environment should be considered
3. The yin and yang attributes of the name of jewelry stores should be consistent with the owner's gender
4. The five elements of the name of jewelry stores should be consistent with the owner and the business they run. The principle that the name of a jewelry store should be consistent with the business it manages
Name types of jewelry stores:
1. Warm and romantic store names
The main consumers of jewelry stores are women, and warmth and romance are the characteristics of most girls. Shops can choose a store name that girls like according to this psychological characteristic, which is what they like. This kind of store name is the most popular near the school. For example, Princess House
2 and avant-garde store names
are full of wildness and tension, giving off a distinctive and compelling atmosphere, which makes people daydream. For example, IU (Love You, Decoration Industry, MISS YOU,
3, Novel and Fashionable Store Name < P > Novel and fashionable is the mainstream of the name of jewelry store at present, and puns are usually used skillfully to highlight the highlights of "decoration" products. For example, the new decoration industry, I decorate girls, the first-class decoration industry, the best decoration and so on.
4. Skillful and creative store names
This kind of store name is especially suitable for Japanese and Korean style jewelry stores which are very popular at present. For example, Kawaii, Film, Mini ABC, Smurfs, Tiny, Pretty Girl, etc., can be magically combined from some daily quips and popular cartoons.
Precautions for naming a jewelry store:
1. The name of the jewelry store is inconsistent with the surrounding environment, which will lead to disharmony with the neighborhood and easy disputes, thus affecting the normal operation.
second, if the name of the jewelry store is not well matched with the heaven and the earth, it will lead to the decline of business and the lack of skills to return to heaven.
3. If the name of the jewelry store doesn't match the orientation of the store, the business will be ok, but the profit will be slightly guaranteed
4. If the name of the jewelry store conflicts with the five elements of the operator's name, the cause will be affected by external forces, so that the operator will have no time to take care of his own business, and finally the business loss will be caused by poor management.
5. if the name of the jewelry store does not match the five elements of the business project, it will cause business to be sluggish and no one cares.
A complete collection of meaningful names of jewelry stores
Ziyinfang says "Yuan Guan Hanqing's Butterfly Dream" has a second discount:' If you think of that day, Meng Mu's godson will choose his neighbor; Taomu godson, cut hair and wait for guests; Mother Chen teaches her son, dressed in purple and silver. " "The ancients put silver on their waists, implying the atmosphere and dignity of silver ornaments; At the same time, everyone knows that silver is related to white, and taking Ziyinfang as the name of the store is easy to arouse the curiosity of customers, so doesn't it increase the number of customers?
xiangfei crystal: simple and elegant.
Yinmantang Interpretation: Frankly speaking, a good friend of mine used this store name, but he didn't register it. He worked in the local area for two years and did very well, but then the market was saturated, so he quit! Doing other business now! However, the name was still very amazing at that time, and many people came to ask how to join.
Name of the store: A Biwing Bird Interpretation: It is taken from that we wished to fly in heaven, two birds with the wings of one and and to grow together on the earth, two branches of one tree., which firstly symbolizes love, and secondly symbolizes that it can make great achievements in the vast world.
Orlando's creative explanation: Orlando, the younger brother of the great Charlemagne, is one of the greatest holy knights in the west in the dark century. It was sealed here by the same great Pangu God in the East. This name will make people remember your shop at a glance. Silver ornaments are a symbol of good luck and prosperity, and the world is not dazzling for it.
name of the store: explanation of the Huang family: Huang is the highest exemplary honorific title for women, reflecting the sense of elegance and dignity and high-end atmosphere. Family can also be understood as a nation, which embodies the attributes of ornaments. Homophonic royal family, simple and easy to remember.
Name: Jing Yixuan Interpretation: Jing, simple and clear can express the goods sold in your store; Yi, expressing that goods are more classy and comfortable than other shops; Xuan, can highlight the style of your store, unique style.
Name: ancient and modern Shuo Notes: Shuo, shining appearance; Shake the ancient times, show off the present, and describe the cause or achievement as very great.
meiteng: let beauty take off.
"Moon Edge": Silver stands for purity and always shines like the moon. It does not have the luxury of gold or the brilliance of diamonds, but it also stands for elegance. It contains persistence, luck and eternity of love. Moon edge, homophonic full moon, symbolizes happy reunion, happiness and well-being.
Name: Step by Step for Silver Creative Description: This name is derived from the word step by step for camp. Although the vowels of "camp" and "silver" are somewhat different, they are close, which does not affect the fluency of the name; Because the future development direction of silver jewelry store is chain operation mode, step by step for silver also means step by step for winning Geely lottery; Because it is a silver jewelry store, no matter the design, processing, sales and other links, every step is around the theme of silver jewelry, highlighting the cultural characteristics of silver, a precious metal, which is implicit, safe and blessed, and showing its traditional and fashionable personality; This name is loud, catchy and easy to leave a deep impression on people.
Meida Silver Jewelry: The name of the store is intended to be popular and easy to remember, and Meida is loud, easy to remember and not tacky.
creative description of Yu Shang Jie: Yu: honorific title for what the emperor did and what he used. Shang: Noble and fashionable means to be at the forefront. Jie: Clean. The overall moral is: tasteful, fashionable and clean. Anyone who sees him will be moved by it.
store name: beautiful ornaments and beautiful guests. Interpretation: taken from every moment, it symbolizes the beauty of ornaments and guests, and also implies that guests are God.
Artist: Simple and easy to remember, and refreshing.
Dayinjia: a big winner in life, suitable for the name of a jewelry store.
Shangdian silver jewelry: fashion and elegance.
Creative description of Si Nuo Tower: The name originated from Hussenot Tower Star, a small administrative star, and its resources are not very rich. There are countless small planets like this in the Star Alliance, but no one dares to despise the Si Nuo Tower. I believe your store will blossom everywhere like Si Nuo Tower Star.
Name: Blue confidante Interpretation: Here, the crystal is compared to a blue confidante. Every woman longs to meet a blue confidante, who can share their joys and sorrows. They exist between a best friend and a boyfriend, which can be said to be a little selfish of a woman, longing for a true friend of the opposite sex.
Sheng Yuan: Money is rolling in.
name of the store: good decoration industry definition: homophonic good world, which means good decoration world.
brilliant world: the world seen through the crystal is pure and shining.
tianyi silver jewelry: it means that silver jewelry is superb in skill and gifted in skill.
Creative explanation of love circle: Giving ornaments is an expression of love, and silver ornaments connect this emotion skillfully, and form a deep-rooted barrier, so that people will think of him when they see it.
livre: beauty and happiness come together, and auspicious names can also reflect the beauty of ornaments.