We can give a trademark a Chinese name and an English name and apply for registration as a trademark. Naming trademarks in Chinese and English is convenient for domestic enterprises to explore the international market and prepare for applying for overseas trademarks in the future. For example, Hisense is named "Hisense" in English and "High Sensitivity and High Definition" in Chinese.
Method 2: enterprise naming method
If the enterprise name is not long and catchy, the applicant can directly apply for registration as a trademark. Such as: Haier, Midea, Royalstar, etc. The advantage of this is that if the trademark becomes more and more well-known, the enterprise will become more and more well-known, killing two birds with one stone while promoting the trademark.
Method 3: Founder Naming Method
This method is suitable for applying for registration of portrait trademarks. We can apply for a registered trademark in the name of the founder or product inventor. Such as Li Ning, Wang Zhihe and Ford. Only in this way can we fully win the trust of users in the product. After all, it takes courage to apply for a registered trademark in one's own name, which shows that the founder or product inventor of the company is full of confidence in product quality.
Method 4: Historical inheritance method
This method is suitable for the products launched by old brands. The brand name reflects the long history and cultural heritage of the products and gives consumers enough trust in the products. For example, Daoguang 25, Guojiao 1573, Louis XIII.
Method 5: auspicious implication method
China's culture is profound, and the pursuit of auspicious meaning is one of them. When naming a trademark, you can associate words with auspicious meanings with your own products, promote your own products through people's pursuit of auspicious meanings, and improve your popularity. For example: "Forever" brand bicycles, "Fumanduo" instant noodles and "Want Want" food.
Method 6: efficacy method
When naming a trademark, we can use words to describe the efficacy of the product. In this way, consumers can directly understand the efficacy of the product through the brand name, and it is easier to identify with the product. For example: "Liubizhi" toothpaste, "Shufujia" bath milk, "Juewei duck neck" and so on.