How to name a chicken farm is a problem that many newly opened chicken farms must consider, because a good name can get twice the result with half the effort on the road of building a brand, so what is the knowledge of naming a chicken farm? Let's use real classic cases to analyze how to give a good name to a chicken farm!
I think the best brand name in the animal husbandry industry is Huicheng brand of Zhengzhou Huicheng Animal Pharmaceutical Co., Ltd. I was shocked when I first saw the image propaganda map of Huicheng brand. The background is: the pale green sky, the faint green clouds, two vibrant green leaves and two frolicking butterflies constitute the most beautiful picture between heaven and earth, which is refreshing. A dove symbolizing peace, harmony and honesty spread its wings and flew over. The big characters written one by one: "Love everything, be sincere to the world" showed great love and sincerity to the fullest. Finally, the brand "China Huicheng" with China elements moved horizontally, and in an instant, Huicheng brand could shake our hearts.
Huicheng brand of Zhengzhou Huicheng Animal Pharmaceutical Co., Ltd. can be said to be a good brand model in the animal husbandry industry, which incorporates corporate culture, entrepreneurial spirit and business philosophy. When people think of Huicheng, they will think of benefits and honesty. What Huicheng Company wants is to form a * * * knowledge with everyone and play the role of * * *. However, it's not enough just to sing * * *. What Huicheng Company is more admirable is that Huicheng brand is both vulgar and extraordinary, which has raised the concept of Huicheng brand to a very high level. Their brand concept is: benefiting all things and being sincere to the world. It can be interpreted as: loving everything in the world and being sincere to everyone in the world. Huicheng brand is loud and catchy; There is not only great love to save the whole life, but also the courage to win the world sincerely. Especially in the veterinary medicine industry of healthy livestock and poultry breeding, it is really a stroke of genius and just right!
from the above cases, we can analyze that there are several key factors in naming a chicken farm.
1. The name of the chicken farm should be catchy, and it is best not to talk around. Facts tell us that the best brand must be one that is easy to say and remember.
2. When naming a chicken farm, we should pay attention to the number of words. Two words are the best, three words are acceptable, and four words are best avoided.
3, naming a chicken farm is like crowing a rooster? It sounds loud and clear. Many bosses don't attach importance to naming chicken farms, and it is obviously not conducive to brand promotion to set up Xiaohua chicken farm and Xiaoliu chicken farm casually. Brands can be vulgar, but they must have bright spots.
4. The name of chicken farm should be combined with brand culture and business philosophy. You can first determine the management concept of the farm, or you can first name it and then determine the enterprise concept. However, it is best to combine the two closely, just like Huicheng brand, which has a brand concept of six words: the cultural essence of "benefiting everything and being sincere to the world" is "Huicheng", and people will know that it is Huicheng brand when they see "benefiting everything and being sincere to the world"; When you see "Huicheng", you can think of Huicheng's brand concept: "To benefit all things and be sincere to the world".
5. Chicken breeds, historical culture and geographical features can be considered when naming a chicken farm, especially when naming a special poultry farm.
6. When naming a chicken farm, be careful of infringement. If your name has been registered as a trademark, it is not conducive to later promotion.
7. When naming a chicken farm, we should pay attention to safeguarding rights, and it is best to register it as a trademark. When someone falsely uses infringement, they can take up legal weapons to crack down.
8. You can also go to a professional naming website to name a chicken farm. We can list unexpected names on the internet, which can open up our ideas of naming.
9. After the chicken farm is named, the promotion should be strengthened. The smell of wine is also afraid of the deep alley, and even the best brands need to be promoted. About how to promote, I will discuss this topic with you in the future.
This article only makes a simple statement, telling everyone how to name a chicken farm. The specific name still depends on your own decision. (Feiyang Animal Husbandry Marketing)