When opening a company, you must first give the company a resounding name. Then how to choose a name that is both pleasant to the ears and easy to remember by users. Today we will talk about seven ways to name the company.
Type 1: Name the animal.
Tmall, Ant Financial, Phoenix, Panda TV, Little Swan, Bull Socket, BMW, Land Rover, Red Bull, Camel Clothing, Kugou Music, etc.
Second type: Name the fruit.
Apple, Guazi used cars, Xigua Video, Mango TV, BlackBerry, Baihe.com, etc.
Third option: Name the vegetables.
Xiaomi mobile phone, Maodou New Car Network, Tudou Video, etc.
The fourth type: numbers.
360 company, 8848 mobile phone, 58 city, 361° clothing, 21st Century Fox, 555 cigarettes, 999 cold spirit, 12306 railway ticket purchase website, 4399 game box, 51jop, etc.
The above four ways of naming are based on what our parents have taught us since we were young: animals, fruits, vegetables, and numbers. We just need to extract these names from our minds. , effortlessly.
Of course, I personally don’t like numerical company names, they feel weird. There is an entrepreneur in China who particularly likes to name his company with numbers, and that person is Zhou Hongyi.
The first company he founded was called: 3721 Network Company. The name sounds like a company that is reckless and mischievous. As expected, they were responsible for the first rogue software in China, and early Chinese netizens suffered greatly from it. Later, Zhou Hongyi founded a company called 360 Security Software Company. 3721 Network Company manufactures rogue software, and 360 Security Software Company eliminates rogue software. Zhou Hongyi really knows how to do business.
The fifth way: taking a name.
Mercedes-Benz, Audi, Ford, Walmart, Tesla, Nike, Adidas, McCarthy, Li Ning, Victoria's Secret, Yao Ming, etc.
There are two ways to choose a person’s name and a company’s name. One is to name it after the founder. As the company grows bigger and becomes more influential, the founder's name and the company's name become famous at the same time. The other is named after an already famous celebrity, such as Tesla cars. Celebrity names have already exerted influence on everyone's minds, so using them as company names can help the company quickly expand its popularity.
The sixth type: overlapping sounds.
Didi, Momo, Tantan, Shanshan, Maimai, etc.
The advantage of overlapping sounds is that they are catchy, can be remembered after reading them once, and are easy to spread. If you really don't know what name to choose, then you can consider the overlapping sound as the company name, which is easy to choose. It is recommended to use words with heavy syllables such as A and O as much as possible.
Category 7: Names related to the industry.
Baidu, Alibaba, Tencent, Wahaha, Gree, Lenovo, Midea, Microsoft, Ele.me, Haidilao, Miss You Zao, Three Squirrels, Coca-Cola, etc.
I think it is best to choose a name that is relevant and associated with the industry. For example, Coca-Cola, which is completely synonymous with Coke, will not make consumers think of other unrelated industries. Just talking about an Apple does not directly make people think of an Apple mobile phone. You need to talk about iPhone so that others will know what you want to express. When you say Baidu, everyone will think of search engine. Basically Baidu = search engine. You don't need to say Baidu search engine and add the four words "search engine" before others will know that Baidu is a search engine. That's the benefit of an industry-relevant name.