Tricks for naming a pharmacy: 1. Use auspicious words in the name of the drugstore: Everyone desires health and peace, so when naming a drugstore, use auspicious words. 2. The name of the drugstore should be friendly: The drugstore belongs to the service industry, and its service targets are people who need more care, so when choosing a store name, it should be more friendly. 3. Naming with well-known medicinal materials: Naming with medicinal materials conveys the content of the business, and the reason for naming with well-known medicinal materials is.
1. The name of the pharmacy should use auspicious words
Getting sick is something that everyone does not want but is inevitable, but everyone has a desire for health and peace, so when giving When naming a pharmacy, you should use words that imply auspiciousness, such as blessing, health, auspiciousness, harmony, and security. Pharmacies are different from other stores in that they need to be trendy and fashionable. The older they are, the more trustworthy they are, so don’t worry about these. The wording is not trendy enough, but it is more suitable for the operation and development of the store.
2. The name of the pharmacy should be friendly
Pharmacies belong to the service industry, and their service targets are people who need more care, so they should be more friendly when choosing a store name. Only if you have a few good ones, you won’t feel like you are being turned away from thousands of miles away, and customers will be more willing to come to your store. Like the well-known People's Pharmacy, it sounds very ordinary, but it is deeply rooted in the hearts of consumers. This is precisely because of its closeness and peacefulness, so everyone tries to use more popular words when naming the store. , Only in this way can we better capture the hearts of customers.
3. Naming with well-known medicinal materials
The most important thing about naming with medicinal materials is to convey the content of the business, and the reason why it is named after well-known medicinal materials is related to the name of the store. In terms of communication, well-known names are known to the public. Embedding such names into the names of drugstores will undoubtedly deepen the impression of consumers and have a reinforcing effect over and over again. For example, the Baozhilin Pharmacy we are familiar with has the name of the precious medicinal Linzhi, and the Dashenlin Pharmacy is also named after a similar store.
4. The name revolves around the meaning of "health"
Pharmacy is to help everyone regain their health, which is also the issue that everyone pays most attention to. They all hope that they can get better in the pharmacy, so they named the pharmacy You can name it around the meaning of "health", so that consumers can trust your store, such as "Jiu Kang", "Nine" is the same as Jiu, which is a symbol of auspiciousness, and the word "Kang" naturally means health. A drugstore name like this can really attract people's attention and let customers know what the owner expects from the store.
5. Naming to highlight the nature of the business
Every store has its main products and products that sell well, but pharmacies do not have distinctive products. They are mainly given to pharmacies based on patient needs. The business nature should also be highlighted when naming, so that consumers can clearly know the products sold in the store at a glance, and also clarify the development direction of the store. Such a store name is really good.
6. Don’t falsely promote the name of a pharmacy
Some pharmacies will exaggerate the efficacy of the products in their stores, but the effects are not as good as they say, so this will make customers have a sense of Disgusted. In this way, you will lose a large number of repeat customers without realizing it. When it comes to naming pharmacies, we must also be realistic. Such methods are actually very good.
7. Use words with a classical charm to name your name
Using a name with a classical charm can make people feel classic. The words "ge" and "fang" have a very classical charm and can be used as suffixes in drugstore names, such as "Yaoge" and "Famous Doctors' Square". A simple word can make the name of a pharmacy unique, and this approach seems to be better.
8. Naming based on geographical location
For some shops in scenic spots or close to mountains and rivers, we can use geographical naming. The beautiful scenery can enhance customers' sense of the store. When entering the store, they can see the beautiful scenery outside the window, which will increase their consumption desire. For other stores, naming based on geographical location can better allow customers to remember where our store is. For example, Wuxing Street Pharmacy, you can understand the location of the pharmacy at a glance.
9. Naming based on business philosophy
Choosing a name based on business philosophy means reflecting our concern for consumers in the name. Customers are most afraid of encountering unlicensed stores and stores that are more expensive than others, so we use our discounted products at low prices as our name, so that many customers can become interested in and favor us. Many stores such as Huimin Pharmacy are named after this idea.
10. The name should comply with laws and regulations
① The business name must not infringe, and unauthorized brand names and keywords must not be used.
② If the store name and store logo have not obtained the right to use registered trademarks, they are prohibited from having the same name or similarity with the registered brand.
③ Merchants can add content remarks after the store name, but the content remarks in brackets can only be branch information or dish information that appears on the door plaque.
④Insulting, sensitive and indecent words are prohibited in business names.
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