With the development and progress of society, people's lives can be said to be becoming more and more prosperous. At this time, there needs to be some companies that can help white people solve their problems, such as financial management companies. A good financial management company must not only have good benefits and good projects, but also have the name of the financial management company so that people can trust you to deposit funds with you. The name of the fund should have aura, give people a sense of integrity, and make customers feel more at ease. Below, Anxin.com will introduce you to the naming instructions of the fund company for your reference.
Notes on fund naming:
1. Reflect the strength of the company
It is really difficult to do this. Sometimes even the boss is "not relaxed" about his own cultural characteristics!
2. Suitable for long-term prospects
Because the outdoor signage industry is becoming more and more popular, if your company name cannot be recognized by motorists or tourists from afar, the advertising effect will be greatly reduced.
3. Suitable for writing
If you reluctantly design fonts, the result will be disappointing.
4. Don’t “contradict yourself”
The trade name cannot conflict with the company’s trade. If the name of the company is "Sea, Land and Air Import Company" but it sells sesame cakes, if the name of the company selling tobacco becomes "Shangri-La", then it is contradictory and unfair!
5. Different things cannot be the same.
After many debates such as "Ziyingdai" and "Bebejia", there is still no conclusion. The father-in-law said that the father-in-law was right, and the mother-in-law said that the mother-in-law was right.
6. The influence of fame
Advertisers talk about "influence" all the time, but unfortunately there are too few names with it. The companies that really have an impact on customers are only yesterday. Rule 5: That's right, a car named "VA" landed in Spain only to find that VA means "thing that can't walk" in Spanish. The naming staff at Barcelona nearly shed tears.
7. Be unambiguous.
A Japanese cake company happily took the Latin name "Laputa". As a result, when marketing in Portugal, the term became "Firework Girl". Who dares to eat meat bread? It can be seen that the same naming will still produce very different effects under different national conditions.
8. A family in the world
The naming of a company or a company should be conscious, and the pronunciation should conform to the pronunciation habits of foreigners, such as "Kodak", "Can", and "Fuji" , must be concise, powerful, and rhythmic.
Fund naming rules:
1. Cater to the nomenclature
Use popular auspicious words in the company name to cater to customers’ psychology of seeking happiness. To solicit business.
2. Symbol naming method
The symbol naming method is mainly based on physical objects to highlight the distinctive characteristics of enterprises and companies. It has now developed into a part of CIS internationally. The Black Monkey Hat Shop uses a wooden black monkey as the store door to show its historical tradition and distinguish it from other hat shops.
3. Brand naming method
Brand naming generally means that a company uses its own brand name as its company name after creating a product. For example, the original Shanghai Green Gold Pen Factory and Shanghai Phoenix Bicycle Company named their brand products "Green Gold Pen" and "Phoenix".
4. Name combination method
As we mentioned earlier, Japan's Panasonic Electric Company and the American Ford Motor Company both belong to this naming method.
5. Elegant naming method
This method of naming a company is a unique business name in China. Because China is influenced by Confucianism and has the traditional concept of emphasizing literature and suppressing business, some businessmen also name business places like the study rooms of literati.
Company name book:
Jinke Investment Company
Kang Xirui Investment Fund Management Company
Jiayuan Investment Fund Management Company
p>Jinyingfeng Fund Management Company
Jin Zhanggui Investment and Financial Management Company
Zhitongda Wealth Management Company
Jinmeida Investment Company
Ying Investment Fund Management Co., Ltd.
Katie Investment Fund Management Co., Ltd.
Tian Teng Investment Liming Investment
Hua Sheng Investment Hua Meng Investment
Heng Investment Fund Management Co., Ltd.
Dingchang Creative Investment Co., Ltd.
Chengtai Investment Co., Ltd.
Boan Investment Fund Management Co., Ltd.
Wentai Speculative Fund Management Co., Ltd.
So the above is a brief introduction to the naming of fund companies. I hope it will be helpful to everyone!