Recently, China's first name big data report-"216 Big Data" to see what parents like to name their babies in China "was released.
The report was sponsored by Tsinghua Big Data Industry Federation and supported by Tsinghua University Happiness Science and Technology Laboratory. It was the only professional institution in China that conducted name research and naming services based on big data and psychology, and it took three months to complete. The data of 5.4 million newborn names in 215 and 2 million names after 21 on the platform were collected and sorted out, covering the historical data of 1.1 billion people in an all-round way. This is the first panoramic report on place names in China.
How serious is the situation of China people's duplicate names? The report disclosed for the first time: "The top 1 with the highest rate of duplicate names in China covers more than 1% of the country's population." There are also obvious differences in the severity of duplicate names in different provinces. "In the three northeastern provinces, the top 1 popular names in each province can account for more than 16% of the province's population, while the coverage rate of explosive names in Guangdong Province is less than 6%."
From the age point of view, with the general improvement of the public's education level, the situation of duplicate names has improved, and the coverage rate of post-8 s names is as high as 17%; After , the proportion dropped to 8%, but the name selection was narrow. In 215, the hot names of newborns looked at the past and were confused. The report believes that the cultural charm, profound implication and spiritual integrity of newborn names are affected by the lack of conformity psychology and innovative spirit, as well as parents' general emphasis on "living a good life" and lack of more diversified considerations. In order to attract users to click on the special posts of "Good Names for Boys and Girls" and "Anonymous Zodiac", major commercial websites have become the two "black hands" behind the high name repetition rate of the post-1 s.
The list of hot names in the latest year also shows that the most concentrated expectation of the new generation of parents for their children is "sunshine and happiness". Traditionally, the requirements for women's beauty and gentleness are not mainstream, and boys' names are not as strong, great and individual as their parents. Some words that represent virtue, such as promise, wisdom, kindness, acceptance and modesty, have begun to be favored by young parents, which reflects the call of the times for "virtue".
In addition, the report also makes an in-depth analysis of China's national character, the loose concept of children taking their father's surname, parents' participation in parenting, neutral phenomenon, popular culture, regional culture and the influence of foreign culture on newborns. And provide a multi-latitude list.
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