The first impression is very important. Those who meet you for the first time will decide whether to fall in love with you at first sight or turn their noses up at you according to the first impression you left. This is even more important for a company, so give your company a good name quickly. If you are going to set up your own company, you must resist those names that sound lovely and profound. The best name can directly reflect the company's intention. Choose those company names that can attract customers' attention, and you can easily understand the products and services you sell. The following suggestions can be used for reference: don't deliberately decorate the company name, try to make the name simple and clear. You know, only large companies and enterprises can make a profound name, and small companies only need to win their own market share, but a mysterious name makes people unknown so. When you are going to give your company a name, there will be many novel ideas, which is really good for stimulating your creativity, but don't play word games and make up words or phrases as the title of your company. You may ask, how come many companies are so famous and successful, such as the famous Verizon telecom service provider in the United States? The problem is that people are large-scale companies, and they have the power to make their names deeply rooted in people's hearts. And give a small company you are standing on the roadside an unknown name. People don't know what you do at all, and how can they open the door to do business? When people pass by, they just say, "What does this name mean?" And then walked away for no reason. Try to make the name read smoothly, and don't use some new words and difficult words, so that people can't read it at all. For example, if your name is Smith, and you deal in breakfast food, the name of SmithsSpicySausages(Smith-flavored sausages) can't be better. But the reason why you do this is to match the pronunciation, but the whole name is not natural to read, and it feels a bit awkward, which will make those consumers who are not familiar with you misunderstand what you actually sell. But if the alliteration is well combined and the overall meaning is smooth, it will make people forget it. For example, BarneysBagelBarn (a food company) is fluent and lovely to read. Be sure to pay attention to whether there are puns in your name. Puns are really ridiculous if used improperly. Don't call yourself "AAA" just to put your company's name at the top of the Yellow Pages. Maybe all of us have seen a company called "aaa" in the first line of the first page of the phone book. There are indeed many companies that call themselves "AAA" or "Aaaabracadabra" or something similar to this, so that they can rank first in the phone book. Keep your name short and easy to remember. Unless your company has many powerful investment partners who need to show their traces on your company's name, you might as well have a longer name, and you have no choice. Take a name of sustainable development. A bad name may directly affect the future business development of your company. For example, if someone invests in a private radio station, its name will be called radio station, but after the company continues to grow and develop, it wants to start a TV station, and the name of "radio station company" completely limits his continued development. Or you started out as a food store called "Delicious". Later, you became more and more rich and wanted to invest in real estate business, but who likes to live in a house with "Delicious" real estate? Don't use fashionable words or some temporal nouns as the name of your company. Nowadays, fashionable words will eventually become old-fashioned, and some meaningful terms of time will eventually cease to be novel, because with the passage of time, everything will become history, and you don't want your company to eventually become history, so don't call your company XX New Era and 21st Century XXX. Simplicity is the best principle. Make sure you have a safe name. Once you have determined the name of the company, don't hesitate to finalize it. But don't forget to look at the company names that others have registered, and don't infringe on the rights of others, because many times you will find that the name you want has been registered first. So once the name is determined, you should register as soon as possible, and don't let others infringe your rights.