You can name the Douyin business license whatever you like. For example, naming by category.
Those who sell seafood can be called so-and-so fresh goods; those who sell fruit can be called so-and-so fruit shop, etc.; Name it after the place name: If it is a special product of the day, it can be named directly after the place name. Nowadays, tea has its origin, such as West Lake Longjing, Xinyang Maojian, etc.
Name it after the boss: If the boss is more famous, it will be more distinctive. It can be named after the owner, such as Chu Shijian's Chu Cheng; it can be named after the Internet celebrity ID: this is the most common. For example, the Internet celebrity's name is Feng Timo, and it can be directly called Feng Timo's shop.
It can be named after the shop owner’s hobbies. For example, I know someone named Momo. The shop owner thinks the name she chose is very personal. No matter which way you name it, after choosing the name, it is best to register a trademark. To avoid being preempted by interested people.
Douyin Store is different from other platforms. The name of the business license is not necessarily the name of the store. After registering the store in Douyin Store, you can change the name and operate it directly in the backend of Douyin Store. That’s it.