Height-increasing shoes are shoes that look the same as ordinary shoes and can achieve height-increasing effects when worn. Height-increasing shoes are loved by many celebrities. Height-increasing shoes are composed of: ordinary shoes + heightened insoles, that is, a layer of heightened insoles is placed in the soles of ordinary shoes, and the shoe mold of this ordinary shoe has been modified to fit the insoles, so It is not available in the general market. What are the tips for naming a brand of height-increasing shoes?
1. It must be nice-sounding, nice-looking, easy to remember, and affectionate
The first is "good-sounding" - the brand name sounds comfortable;
The second It is "good-looking" - the brand logo should be eye-catching and pleasing to the eye after reading it, thus leaving a good impression of the product or service;
The third is "easy to remember" - the name is concise and meaningful , catchy and easy to remember;
The fourth is "deep affection" - the brand must have a certain cultural charm or a certain emotional connotation, so that people can experience a kind of feeling when using this product or service. Emotional enjoyment, a spiritual pursuit.
2. Take into account the national conditions, people's sentiments, folk customs and folk customs
When naming a product, we must not only consider its positive significance, but also consider the national conditions, folk sentiments, folk customs and customs of the product sales market. According to folk customs, "ask the local customs before entering the country" and be sure not to violate local social taboos.
3. Novel, unique and highly contrasting
The purpose of naming height-increasing shoe brands is to make them more conducive to consumer choice and make them stand out among similar products. effect. Therefore, novelty and uniqueness are undoubtedly the skills that need to be mastered in brand naming.
4. Stimulate customers’ desire to buy
Brand naming is to win users’ acceptance and choice. Therefore, a good brand name cannot only be based on public recognition and appreciation. Rather, it must have a strong selling point that will make people have a strong desire and impulse to buy.
5. Metaphorical product features
In order to more prominently and artistically express the functions and characteristics of the product and to give the product brand a head start, most brand designers use metaphors. Or metaphorically express variant functions and characteristics.
Notes on naming the brand of height-increasing shoes
1. A good brand name of height-increasing shoes will help you walk and go a long way. If you give a good name, you will get twice the result with half the effort; if you give a bad name, you will give up halfway.
2. A good brand name, such as "Little Sheep Hotpot", "Green Tea Restaurant", "Diaoye Beef Brisket", etc., can be remembered as soon as you hear it, and it will make people want to eat it. .
3. It may seem normal for Tibetans to talk to each other like this: "Where are you going?" However, if this conversation is held among Han people, a fight may break out. Therefore, the naming of height-increasing shoe brands must respect the differences between cultures.
4. For the long-term development of a brand, a common name can easily form an obstacle, and it is difficult to become a representative of a category or concept.
5. When you “can’t get it right”, you must know how to “let professional people do professional things”!