The logo of CCTV1 is "CCTV1 Comprehensive" in black and red. CCTV Comprehensive Channel is a comprehensive TV channel focusing on news. It was launched on May 1, 1978.
CCTV’s comprehensive channel adheres to its responsibilities and responsibilities, deeply explores the rich connotation of socialist core values, and tells Chinese stories with heart and emotion. It not only insists on paying attention to the reality of the times, but also insists on responding to real needs. The presentation of Chinese spirit, Chinese emotions and Chinese culture from three perspectives constitutes the three categories of CCTV’s program. Their unique attributes and value pursuits are the value presentation and responsibility of CCTV’s program.
Extended information:
Development history:
On May 1, 1958, Beijing TV Station began experimental broadcasting. On May 1, 1978, "Beijing Television" officially changed its name to China Central Television. On March 1, 1993, it was named "News·Comprehensive·Current Affairs Channel", and on April 3, 1995, it was officially renamed "News·Comprehensive Channel".
On May 8, 2003, it was changed from "News·Comprehensive Channel" to "Comprehensive Channel". On September 28, 2009, high-definition signals were launched, enabling simultaneous broadcast of high and standard definition. In 2011, the Hong Kong version of the channel was broadcast on Asia Television Channel 15. In 2016, the channel (domestic version) was broadcast in Macau.
In 2017, the Hong Kong version (HD version) was launched on Radio Hong Kong. In August 2020, it was selected as an outstanding broadcaster of domestic cartoons in 2019 and received an award of 50,000 yuan.