First of all, the company name should have two characteristics
1. From the perspective of external information, the company name should highlight its unique personality, be extraordinary, distinctive, concise, lively, elegant and loud , is easy to read and remember, has a sense of rhythm, has strong communication power, contains moral implications, and is consistent with its business philosophy, service purpose, product image and event logo.
2. From the internal information, the name of the company should complement the five elements of the industry to which it belongs, and the choice of fonts and strokes must support the five elements of the business project; the name of the company should complement the eight characters of the legal representative of the company, and its five elements of mathematics and physics should complement each other. It should be coordinated with the horoscope of the legal representative. The company name should have auspicious numbers and imply good luck, and the company name, industry, and full company name must coexist.
2. Naming skills of advertising companies
1. The company name should have its own uniqueness.
The company name should have its own uniqueness. Individual company names can avoid being the same as other company names to avoid confusing the public's memory. The complete list of advertising company names in 2016 can deepen the public's impression of the company. For example, "Beichen" from Beichen Group, "Tiandi" from Tiandi Express, and "Lenovo" from Lenovo Group. These names all have unique personalities and are impressive.
2. The company name should be in line with the company’s philosophy and service purposes.
The company name should not only be consistent with its business philosophy and activity logo, conform to and reflect the content of the company's philosophy, but also reflect the company's service purpose and product image, so that when people see or hear the company name , can feel the company's business philosophy, have pleasant associations, and have a good impression of the company. This will help the company build a good image. For example, the name "Bluebird" is like an island in the blue ocean. It is quiet and peaceful here, providing people with a place to rest, and expressing Bluebird's feelings to consumers, thereby establishing a good corporate image.
3. The company name should be short and clear.
A concise company name is easy to spread, concise, clear and clear at a glance. It can not only attract customers and greatly improve the communication power of the company name, but also convey a wide range of meanings to consumers, helping to arouse brand associations and stimulate brand associations. To spread the desire. If Motorola simplified its trademark from Motorola to Moto, there's a reason for it. For example, short and concise names such as "Master Kong" and "Wangwang" have created extraordinary benefits for the company. Another example is Schindler, Qingqi, Zhongyi, Express, etc., all of which are short and bright models.
3. Key points of the name of the advertising company
1. The name of the advertising company emphasizes recognizability. A company must be distinguished from other companies of the same type, and the company name must be identifiable. Be original, avoid duplication, and be clear to everyone. The naming of advertising companies emphasizes the five elements: the industries of an advertising company belong to different five elements. Therefore, when choosing a name, the five-element characters should be the same or the same as the industry in which the advertising company is located. Only in this way can advertising companies develop smoothly, have a bright future, and grow their business in this industry.
2. The naming of the advertising company emphasizes exclusivity. If an advertising company wants to be unique in the market, it must have its own proprietary concept. The name of the advertising company should be unified, and the name of the advertising company should be consistent with the image set by the company, and should not conflict or conflict with each other. The name of an advertising company emphasizes communication. The name of an advertising company must be concise, clear, easy to write, easy to read, and easy to remember in order to be communicative.
3. Advertising companies should combine internal and external aspects and match internal and external aspects to make corporate image planning more perfect. A good name should be based on the founder's date of birth. The names in the 2016 advertising agency roster and the names on the founder’s birthday are both good. Therefore, when running a company, don’t make the wrong first step. A good advertising company name can make your business prosperous and make you rich.
4. Taboos on advertising company names
1. Avoid partial work
Trademarks are for consumers, so the popularization of the text must be taken into consideration. But unfortunately, some trademarks also have some very serious problems with their naming text. A soy protein powder factory named its products such as soy protein powder and instant soy milk products "Feng Gang". Don’t say that ordinary farmers and citizens don’t know about such trademarks.
I'm afraid even the teachers in the university may not be known to everyone. It is difficult to imagine that such a trademark can become a famous brand, and it is difficult to imagine that products with such a trademark can sell well in the market. Some people use obscure words for names because they believe that getting a good name depends on choosing a good word. Therefore, when it comes to naming names, the first thing I want to list is the "Kangxi Dictionary". As everyone knows, the actual situation is exactly the opposite. A good name, like a good article, can find magic in the ordinary, rather than relying on obscure characters, multi-stroke characters, and variant characters. Complete collection of advertising company names in 2016. Among these beautiful names, such as Great Wall, Leo Burnett, Zhongqiao and Dalbes, which one is not a common word?
2. The company name should avoid obscure semantics.
The implication is that the pronunciation is too profound for others to understand. It's like choosing obscure words. Although the meaning is good, no one understands it, and it means nothing no matter how good the meaning is.
3. Avoid using polyphonic words in your company name.
Using polyphonic characters to name people, like using obscure characters, will bring great inconvenience to people’s names, and the meaning itself is not clear enough. People with polyphonic names with two or more pronunciations are more likely to feel at a loss. For example, there are two pronunciations for the word "LE" in a restaurant, one is "LE" and the other is "Yue", which makes people wonder which one sounds better. For example, the following words have two pronunciations: Xing, Sheng, Chong, Zhong, Qian and Chao. Of course, we are not saying that you should never use polyphonic words when naming. But at least ensure that others can determine your pronunciation and not pronounce it incorrectly.
4. The name of the company should avoid bad intentions.
For example, you happen to be engaged in the manufacturing and sales of cosmetics, so you have a whimsical idea. You want to register "heroin" as a trademark so that consumers can name it and buy it. Comprehensive list of advertising company names in 2016, you may have impulsively entered the Trademark Office, but you will be disappointed! Because the word "heroin" is not only homophonic, but also synonymous with drugs, which obviously violates the so-called principles of good customs and habits.
Many advertising companies want to have a good name of their own, because the main business of advertising companies is to help others advertise, so advertising companies pay special attention to creativity and design. How to choose a good name for an advertising agency? The following is the complete set of names of some advertising companies collected by Xiao Aza, the editor of Naming Network. The following names are for reference only.
Cai Bo Advertising Company
Yixing Advertising Company
Ding Sheng Advertising Company
Bojie Advertising Company
Longyun Advertising Company
Mohan Advertising Company
Lu Advertising Company
Jindian Advertising Company
Qixiang Advertising Company
Borui Advertising Company
SEG Advertising Company
Hechuang Advertising Company
Yuanbo Advertising Company
Bonjour Advertising Company Company
Hengfeng Advertising Company
Langjian Advertising Company
Tianma Advertising Company
Zongdian Advertising Company
Jinhe Advertising Company
Kaiyang Advertising Company
Li Advertising Company
Shunze Advertising Company
Huachi Advertising Company
Cathay Advertising Company
Xinda Advertising Company
Xuriyinsai Advertising Company
Qiancheng Chuangmei Advertising Company
Boyang Advertising Friends Company
Ma Qianli Advertising Company
Wantong Advertising Company
Huayu Advertising Company
Tiangang Island Advertising Company
Sanyuan Advertising Company
Obei Advertising Company
Chuanyang Advertising Company
Dicheng Advertising Company
Simei Advertising Company
2016 Advertising Company Names
Zhongqi Advertising Design Company
Qiyi Advertising Company
Dingli Advertising Company
Lance Creative Advertising Company
Maoming Luffy Advertising Company
He Advertising Company
Shengya Advertising Company
ER Advertising Company
Hongmeng Tianchuang Advertising Company
Chuangyuan Advertising Company
Future Advertising Company
Fengyun International Advertising Company
Nature Advertising Company
Sea Wing Advertising Company
Sheng Advertising Company
Bori Advertising Company
Huamei Advertising Company
Shikuang Advertising Company
Yin Gong Advertising Company
Joy Advertising Company
Hong Advertising Company
Zhanbo Advertising Company
Luffy Advertising Company
Bojie Advertising Company
Star Advertising Company
Tianma Advertising Company
Gaomei Advertising Company
Anlida Advertising Company
Xinxin Advertising Company
Black Eyes Advertising Company
Tianshiyi Advertising Company
Huayu Advertising Company
Jingda Advertising Company
Ju Advertising Company
Black Horse Advertising Company
Star City Advertising Company
Yangming Advertising Company
Juge Advertising Company
Bori Advertising Company
Tianjin Advertising Company
Shi Sheng Tang Dynasty Advertising Company
Jinwu Wan Advertising Company
Yalan Advertising Company