1. Directional naming method: Use the identity image of the main customer group of the store as the store name to clarify the objects the store serves, such as little princess clothing, ancient lady clothing, elegant gentleman clothing, etc., to symbolize the customer's identity As a store name, it helps attract the interest of relevant customers; 2. Chinese and foreign naming methods: Chinese and foreign naming refers to translating English words into Chinese with similar pronunciation but different meanings through transliteration. Clothing stores can choose English words related to clothing and dressing. Words are used for naming, giving people an international feel; 3. Naming of raw materials: There are many types of fabrics involved in clothing, and each fabric has its audience. Naming with the name of the fabric can attract people who are interested in specific fabrics. Quality customers.
1. Targeted Naming Method
Use the identity and image of the main customer group of the store as the store name, clarify the objects the store serves, and connect the clothing store with the target customer group, which can make people People in the group have interest and identification. For example, directly naming the store after the image and identity of the target customer: little princess clothing, ancient lady clothing, elegant gentleman clothing, etc. Using the customer's identity symbol as the store name will help attract the attention of relevant customers. Interested, because the name of the store tells them that the clothes are specially designed for people with these identities.
2. Chinese and foreign naming methods
Chinese and foreign naming refers to translating English words into Chinese with similar pronunciation but different meanings through transliteration. Clothing stores can choose names related to clothing and dressing. English words are used for naming, which can make the store name random and novel, not easy to repeat, and also have a foreign, international feel and a high-end atmosphere. For example, in the clothing industry, the Chinese names of Burberry, Hermès, Prada, etc. do not have any special meaning.
3. Naming of raw materials
There are many types of fabrics involved in clothing, and each type of fabric has its audience. The raw material naming method refers to using the name of the fabric to attract high-quality customers who are interested in specific fabrics. For example, the famous silk is a fabric material that many women love and yearn for. A store named after silk can immediately attract these silk-loving customers, who are all very interested.
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