In today's society, many people choose to travel to reduce the pressure brought by their life and work. Then, wherever we go, we may choose some local specialties for our families. Therefore, many people will open a local specialty shop.
so, how should we name the local specialty shop? Next, let's take a look!
methods of naming local products shops
1. catchy
the names of shops must be loud, catchy and easy to remember, so as to facilitate communication. To do this, we should not only pay attention to the charm and smoothness of language, but also grasp the psychological and spiritual needs of consumers. Customers are generally easy to remember and are willing to listen to any name that can resonate with customers psychologically. For example, some noodle restaurants are named "face to face", and some Chinese restaurants are named "Kitchen God". On the contrary, names that make people feel uncomfortable are pale and powerless.
Second, it is easy to understand
Small shops are generally faced with mass consumer groups such as community residents and passers-by, so try to be easy to understand when naming, and don't chew over words. If some bosses think that they are engaged in metal business, they add the word "Xin" to their names, while those engaged in wood business add the word "Mao". For good luck, the word "Feng" is specially written as "Feng" in traditional Chinese characters. In this way, even if you do a good job in service quality, many customers can't easily identify your store name, which affects the spread of word-of-mouth among consumers and fails to effectively promote other potential customers. In addition, although the shop name is popular, it should not be too vulgar.
Third, it should have consumption characteristics
The name of a small shop should not only pay attention to the main points of being easy to understand and catchy, but more importantly, it should also reflect the consumption characteristics of the small shop, including business items and business style. For example, customers should know that you sell lamps as soon as they see the name of the lamp shop. If you take a "hero lamp", there will be no "brilliant lamp" or "bright lamp", because "brilliance" and "brightness" are easy for customers to associate with "lamp", but "hero" is not necessarily! Therefore, the name of the shop must be combined with the items you operate and the consumer groups you face, and you can't call them at will.
Fourth, it should be rich in cultural connotations
Nowadays, many small shops, especially in terms of cultural details, are relatively lacking and seem tacky! There are many "Erwazi Restaurant" and "Xiao Li Clothing Store". We must consider the cultural connotation of shop name from many aspects and angles, such as historical and cultural origin and product characteristics, such as the freshness of flower shops, the fragrance of restaurants and the beauty of clothing stores. These are all places where we can explore cultural connotations, such as "Han Mo Tang" selling stationery and "old tea customers" operating tea shops, which can reflect certain cultural connotations.
5. Adapt to local customs
When naming a store, you must carefully understand and fully consider local historical geography, customs and habits, otherwise, your name will not only stimulate customer demand, but also have a negative impact. I remember that someone once opened a restaurant named "Pork Fresh Bag with Flavor". As a result, the business was cold, because he didn't know that there were a large number of Hui residents nearby, and many of them didn't like pork, which affected the business. Therefore, to choose a good shop name, we should carefully and carefully weigh the factors of local conditions and customs.
The name of the local product company is Daquan Chaorong Local Product Co., Ltd. Jinlong Local Product Co., Ltd. Shenglong Local Product Co., Ltd. Xianghechun Local Product Co., Ltd. Zefeng Local Product Co., Ltd. Yuxing Local Product Co., Ltd. Style Local Product Co., Ltd. Yudi Local Product Co., Ltd. Hongyuan Local Product Co., Ltd. Taicheng Local Product Co., Ltd. Nongxin Local Product Co., Ltd. Qiushi Tute. Company Hongyun Local Products Co., Ltd. Zhifan Local Products Co., Ltd. Xihe Local Products Company Named Local Products Company Tianlu Local Products Co., Ltd. Xingteng Local Products Co., Ltd. Chengxin Local Products Co., Ltd. Zhongxing Local Products Co., Ltd. Xingkai Local Products Co., Ltd. Xusheng Local Products Co., Ltd. Sanjiang Xueying Local Products Co., Ltd. Ankang Local Products Co., Ltd. Qixiannv Local Products Co., Ltd. Cangyun Local Products Development Co., Ltd. Longsheng Local Products Food Co., Ltd. Longzhen Local Products Co., Ltd.