The wonderful entrepreneurial story of Lao Ganma Tao Huabi
Introduction: If you work hard, you will not have a chance. If you go in the wrong direction, no matter how hard you work, you will only be It’s just like when we are playing cards and we get a bad card, we should not hope that this game will be the winner. Only fools will say to the bad cards in their hand when they are not lucky, As long as we work hard, we will definitely win.
Laoganma chili sauce is a favorite sauce for many people. Tao Huabi, the founder of this chili sauce brand that is popular in major supermarkets in China and sold to countries all over the world, only attended elementary school for three days. An illiterate woman, in just a few years, Lao Gan Ma's annual output value reached 1.3 billion yuan. What kind of entrepreneurial story does Tao Huabi have?
When she was a child, Tao Huabi only went to elementary school for three days and was illiterate. When she grew up, she married a worker of the geological team. However, her husband died within a few years, and she She and her two children were left to depend on each other
In order to make a living, Tao Huabi used the bricks, tiles and cement she picked up to build a small restaurant on the streets of Guiyang, specializing in jelly. Tao Huabi gradually found that the supply of her homemade chili sauce was always in short supply. One day, she felt dizzy and did not make chili sauce. She found that customers stopped eating the jelly when they heard that there was no chili in it. She went to a dozen jelly shops after get off work and closed the door and found that their business was very booming. They were all using the chili sauce purchased from her place. At this time, Tao Bihua saw the future of chili sauce.
Tao Huabi immediately closed the restaurant she had worked so hard to run, found several production workshops in Guiyang, recruited more than 40 workers, and started producing chili sauce. At that time, the factory's production capacity was still limited, but the dozen or so jelly shops on the street still couldn't digest it all. Tao Huabi took her own chili sauce to major supermarkets and shopping malls across the country to visit and sell it. Unexpectedly, it wouldn't be long before dealers placed orders. They all came over, and they asked for almost as much as the factory produced. Later, Tao Huabi made repeated improvements within a few years, and her chili sauce became popular all over the country
So how did her chili sauce brand name Laoganma come about, because Tao Huabi She is amiable and kind, just like the workers’ mother, so the workers affectionately call her Lao Gan Ma, and the chili sauce is named Lao Gan Ma Chili Sauce
When Tao Huabi was in the early days of her business, she once went to a glass factory to discuss cooperation. Seeing that her orders were too few, the glass factory refused to supply her with glass bottles. However, Tao Huabi said this: The child was very tall after birth. It requires a period of growth. In this way, the glass factory promised her that she could pick up a few bottles every day and use them back. Later, state-owned enterprises closed down one after another, but this glass factory was prosperous because Tao Huabi kept using their glass bottles after her business grew.
Starting a business is not smooth sailing. Tao Huabi once used a glass bottle from another factory. Later, because the bottle mouth was not tightly closed, the chili sauce leaked. At this time, many colleagues began to attack Lao Ganma for her quality. question. Tao Huabi's people said that they would just recover all the products and replace them with bottles, but Tao Huabi made a shocking decision and destroyed all the recovered products on the spot.
Later, Laoganma gradually became an eternal international brand, but Tao Huabi always developed the products herself and never drank tea or drinks, just to keep her taste sharp. Sex
Nowadays, many factories and companies have begun to go public, and some of them take everyone's money to pay off debts. Tao Huabi said that she will never go public because she cannot do anything that offends her conscience.
This is the entrepreneurial story of Lao Ganma Tao Huabi. Her story gives us such inspiration
First, women must Be strong. Sometimes you cannot choose your own destiny, but you must keep your destiny firmly in your own hands.
Second, you must be sincere and kind. You can only be a simple person and have a simple heart. With a heart, you can do things further and reach a higher realm;