Give your self-media account a name that will trigger viral spread?
Only if your name fits your own positioning and forms your own individual brand can you generate more news. More and more attractions, increasing your communication power! A good name affects your future development direction!
Parkのone
The first step is to conduct an in-depth analysis of accounts in each category
The following is the naming format I came up with after summarizing most of the popular self-media of various types. If you find it useful, remember to like and save it
1. Social organization type: Action Party, hot product club, sales club, secret circle, Yan Xi Club, naming format: ten distinctive community groups
2. Specific group types: single dogs, operating cats, the most beautiful pregnant mothers, life aesthetics Home, naming format: audience group
3. Learning and training type: Teacher Kunlong, Learn English with Daxiong, workplace power bank, naming format: highlight learning
4. Style and tone type : Before it’s too early, she wanders in the world, I walk with wind, naming format: character style
5. Company executive type: chief brand officer, I am the founder, everyone is a product manager, naming format : Prominent position
6. Professional nickname types: Pink Cult Leader, Zhang Tianyi, Makeup Artist MK Naming Format: Professional Nickname
7. Mr. Miss Type: Miss Moore, Miss Peach , Mr. Takuma, naming format: Miss Field
8. Opinion leader type: Ah He has something to say, what do you think about heso, naming format: ten people’s opinions on the name
9. Warm and beautiful type : Take some time, just be free, a piece of cotton, naming format: evoke confidence
10. List collection type: list, wine list, book list, song list, naming format: content list
11. Collection category: selection of funny jokes, selection of gifs, collection of flower cultivation, naming format: content selection/big mouth
12. Local type: This is the United States , Pretending to make an appointment, naming format: highlighting local characteristics
13. Time reading type: reading at ten o'clock, second watch canteen, bedtime stories: naming format: emphasizing time
14 . Personal author type: tough - a cat, - a maverick cat, naming format: personal characteristics
15. Arousing action type: read for an hour before going to bed, go home and live, naming Format: Arouse action
16. Scenario demand type: What is worth buying, where to live on the weekend, naming format: Scenario ten needs a mouthful Industry observation type: Ipo observation, Chinese beauty, naming format: industry observation
17. Animal and fruit type: Hedgehog internship, koala financial management, Lychee FM, naming format: animal/fruit category
18. Brand company type: Qianliao live, WeChat open class naming format: Brand Account Value
19. Creative Social Category: No Idea, Call a Duck, I Want to Be Quiet, Naming Format: A sentence that sounds like ***
..... .
Paekのtwo? Seven criteria for a good name
Second, if you want to do well, you must know the criteria for good names.
1. Good memory
Your name must be easy for others to remember;
2 . Easy to spread
Word of mouth is easy to spread, relatively easy to talk about;
3. Easy to search
It’s very simple to input using the input method, with fewer uncommon words;
4. Good category
A good name can represent your category and let others I will know what I do as soon as I see your name;
5. Easy to expand
The expansion copywriting related to life can be very natural;
6. Good compatibility
Not only for public accounts, but also all platforms can use one name;
7. Good trademarks
Think clearly that the name will be used for a long time in the future. Tip: Once you have determined a good trademark, you should apply for the trademark and domain name immediately to avoid being encroachment.
Parkのtree
Third, how to choose a good name, you need to think about:
Think based on your own positioning
You have to consider what the scarcity will be to users after your account is operated? Summarize the shortcomings and selling points of your name.
Does the expression of your name have an extended service and give people a desirable feeling, because different names will give you very different feelings, your The name is destined to attract different users. Think about the type of people you want to attract to attract people of different ages, personalities and temperaments.
If your name can arouse widespread popularity, the promotion rate and exposure rate of your name will be very high.
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