The company name needs to be registered with the registration authority. We can use the following five methods to name it: 1. The company name is concise and clear; 2. The company name is different from competitors; 3. The company name conforms to the characteristics of the industry. ; 4. The company name is easy to pronounce and easy to remember; 5. Comply with the laws and regulations on company naming.
1. The company name should be concise.
The shorter the company name, the better. Hyphens and other special symbols cannot be used. Because some algorithms and business directories are arranged in alphabetical order, it is best to use the first letter of the company name. In order to facilitate the public's memory, most general corporate names use 2 characters, a few use 3 characters, and some use 4 characters.
2. The company name must be distinctive
Distinctiveness can also be understood as independence. The company name needs to be reviewed to see if it is the same as the name of other companies, otherwise the registration will fail. The company name should have its own uniqueness. A unique company name can avoid being similar to other company names, which may confuse the public's memory, and can deepen the public's impression of the company.
3. The company’s name should conform to the characteristics of the industry
Conforming to the characteristics of the industry means that the company’s name is integrated with the industry culture in which it is located, so that customers can understand it from the name The business we operate and the categories into which we operate. A name that matches the characteristics of the industry should be able to explain some important performance of the company or industry, or some essential characteristics implicit in it, thereby strengthening the positioning.
4. The company name should be easy to remember
The name does not need to be too complicated or too difficult to pronounce. It should give people a unique and unforgettable feeling. Avoid using garbled words and meaningless phrases. Give your business a name that is easy for customers to pronounce and remember. Avoid using abbreviations, which will mean nothing to most people.
5. Comply with laws and regulations on company naming
The company name shall not be the same as the name of a company in the same industry that has been registered and approved by the same company registration authority.
The company name shall not contain content or words that are harmful to the interests of the country and society.
The company name must not contain content or words that may deceive or misunderstand the public.
The company name must not contain the name of a political party, the name of a party, government or military agency, the name of a mass organization, the name of a social organization or the number of a military unit.
The company name shall not contain the name of foreign countries (regions) or international organizations.
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