How to name a company’s trademark?

Any trademark must have a trademark before entering the market. I have seen many trademarks. Some of them can be understood at a glance as to what products they are and what functions they are. However, many companies also use some The characteristics of the product are used to name the trademark. So what should companies do when naming their trademarks? Today, the editor has compiled some opinions for you, hoping it will be helpful to choose a name for your company.

1. Choose a trademark name that is highly distinctive

Trademarks are originally used to distinguish your own products or services from those of others. They do not necessarily have to have an explanatory role. The function does not necessarily have to be expressed through a trademark, so why not register a trademark that is easy to identify and safe? It is highly distinctive, unique and easier to remember.

2. Choose a trademark name that has special meaning

You can hope that it will be included in the trademark, but you must also be careful not to fall into clichés.

3. The trademark name must be original.

Original trademark names generally have low similarity and are easier to pass, but they should avoid being unable to attract customers or related parties due to strict success rates. Public recognition, excessive pursuit of conjecture and distinction may be detrimental to the promotion of products or services.

4. Choose a brand name from existing names

Select existing animals, plants, fruits, vegetables... and name them directly, but you should pay attention to the product Or the service should not be related to these products, otherwise it will be easily rejected.

Of course, the above four points are just the editor’s suggestions. If you want to have something that is easy to listen to and easy to remember, and that is in line with the corporate culture, the company needs to put a lot of thought into it. Of course, if you find trademark registration troublesome, you can also directly choose trademark transfer to obtain a trademark.