What are the points for attention when naming a store?

A good-sounding, easy-to-remember and catchy name is more likely to arouse people's desire for consumption and improve the store's return rate than an obscure name. What points should be paid attention to in store naming? The following famous network gives you a brief introduction: What points should be paid attention to when naming stores? Click and enter the owner's name 1. Avoid names that others don't understand, just like using obscure words. Although the meaning is good, no one understands it and the meaning is meaningless. 2, the name should be concise, do not deliberately use some uncommon words to modify the name of the online store, try to make the name simple and clear. You know, only large companies and enterprises can have a profound name, and small companies only need to win their own market share, but a mysterious name makes people unknown so. A concise name is easy to spread, concise and clear, which can not only attract customers, greatly improve the possibility of word of mouth, but also convey a wide range of meanings to consumers, which is helpful to arouse brand association and communication desire. 3. Avoid using uncommon words. Ambiguous brand names are for consumers, and the popularization of words should be considered. When it comes to naming, the first thing to list is to turn over Kangxi Dictionary. As everyone knows, the actual situation is just the opposite. A good name, like a good article, is to see the magic in the plain, rather than using uncommon words, multiple words and variant characters. Stone, Founder, Jin Linong and Master Kong, which sound very sweet, are not common words. 4. The name should be related to the industry. 5, name and domain name, the shorter the better, the screen name and domain name should be entered into the computer, so it should be short and easy to spell. In fact, the names of all brands should not be complicated and difficult to remember. Words, syllables and letters of brand names are precious. If you can find short words, don't use long words. Simple names can achieve short and pithy results, which is helpful to improve consumers' cognitive ability of brands. To this end, Motorola simplified its trademark from Motorola to motorcycle. Similarly, Amoi changed its name to Amoi, and changed the English trademark Amoisonic to Amoi. 6. Take a lucky name, so that everyone has a good omen. Geely is a traditional habit of China people, and the name of the online shop will attract a large number of customers. 7. The name must be readable. Only catchy trademarks can leave a deep impression on consumers. Avoid using words that are difficult to pronounce, weird and awkward, and try to use familiar and easy-to-read words for naming. Some people use logos bigger than their names as trademarks, while others use fonts to express the characteristics that they think brands should have, emphasizing the characteristics of trademarks, while ignoring whether trademarks are easy to pronounce. Some people choose fonts that are difficult to identify, and easy identification is the most important factor to consider when choosing trademarks. 8. The name should be unique. Brand awareness has a lot to do with whether the name is unique and distinctive. Ideas expressed in new ways often attract us to listen carefully. Completely created new words, such as Xerox, Kodak, Exxon and so on. Short, powerful, distinctive and easy to remember. The most common way is to use strange metaphors. This simple method allows you to associate one image with another and increase your attention. 9. Choosing a sustainable name and a bad name may directly affect the future business development of your company. For example, if someone invests in a private radio station, its name is Radio, but after the company continues to grow and develop, he wants to start a TV station. The name "Radio Company" completely limits his continued development. Or you started from a food store called Delicious. Later, you became more and more rich and wanted to invest in real estate business, but who likes to live in a house with "delicious" real estate?