1. Polyphonic names are taboo in company names: naming with polyphonic characters, when the name has two or more pronunciations, it is easier for people to feel at a loss. Of course, this does not mean that polyphonic characters cannot be used in naming. But at least ensure that others can determine its pronunciation and not mispronounce it.
2. It is taboo to use uncommon words in company names: Trademark names are for consumers to call, and the popularity of the words should be taken into consideration. Some people use uncommon words to name them. Name means that whether you can pick out a good name depends on whether you can choose a good word. Therefore, when it comes to naming, the first thing that comes to mind is to read the "Kangxi Dictionary". As everyone knows, the actual situation is exactly the opposite.
3. It is taboo to name a company with an obscure meaning: an obscure meaning means that the pronunciation is too profound and cannot be understood by others. Just like choosing a rare word, although the meaning is good, no one understands it, and the meaning is meaningless no matter how good it is.
4. Taboos in naming companies with unlucky meanings: Unlucky meanings are a taboo in business naming. Because it not only brings bad associations to the owner of the name, but more importantly, it will affect others' acceptance of the subject, whether the subject is a person, a company, or a commodity.
5. It is taboo to name similar companies: it seems to be a common problem among Chinese people to dislike other people’s good things. You chose a three-character brand, so I tried to use the same two-character brand as you to confuse consumers. Your name is "Bomi" and my name is "×MI". You are "Yikang", and my name is "Xkang". You are "Seven Stars", then I will become "X Star". Some people even have homophones with you. In fact, the effect is just the opposite.