Gree is known to everyone as a world-famous brand, but few people know the origin of the name Gree. So, how did this company that produces electrical appliances come to be named Gree? There is a story about the origin of Gree’s name.
Gree has attached great importance to the company name from the beginning. The name Gree evolved from Haili and Haile. "Haile" means "Zhuhai Happy", and it is used as The air conditioner brand has been used for a year, and the market response is generally very good, but unfortunately, "Haile" has been registered by others. At this time, the company began to develop and grow, and the merger of Guanxiong Plastic Industry Company and Haili Air Conditioner Factory, This makes it particularly urgent for them to have their own brand.
At the end of 1990, the then general manager Zhu Jianghong brought two deputies to an office and said, "Don't do anything today. Don't go anywhere. Just sit here and think about trademarks. I can't think of anything." No one is allowed to go home!" Everyone thought for a long time and discussed that the English word for "happy" is GLEE, and the Chinese transliteration is "Gree", which is particularly powerful and has a good meaning in Chinese. However, because this English name is so good, it may have been registered abroad. If the company develops abroad in the future, it will be a problem in the future. In order to avoid duplication with other trademarks in English-speaking countries, we followed the practices of Japan's SONY and other trademarks, changed one letter, and created a word that has a similar pronunciation to GLEE but certainly does not exist in English - GREE. This word does not exist in English, and its pronunciation is similar to several words: GLEE (happy), GREAT (great), GREECE (Greek), GREEN (green), etc. The three people became excited in unison. In this way, the "GREE" trademark, which contains the meaning of "happy, great, green", was born in this small house. Since then, "Gree" has been quickly accepted by everyone as a well-known Chinese name. This is the origin of Gree's name.