1. Regional naming method, which relies on local reputation to start and develop; 2. Chinese and foreign naming methods, add a foreign style and international feel to the company name; 3. Image naming method, add a rich picture to the company name ; 4. Functional naming method to accurately attract customers in need; 5. Numerical naming method to make the company's name humorous and meaningful; 6. Era naming method to reflect the company's historical origins and strength; 7. Vision naming method to reflect The future and structure of the company.
1. Regional naming method
Regional naming method refers to naming the company in combination with the name of the regional culture or region. Companies can develop by leveraging local reputations, linking the company to the region and complementing each other. When the company becomes bigger and stronger, it can even promote the reputation and economic development of the region, such as Tsingtao Beer, Kweichow Moutai, Mengniu Milk, etc.
2. Chinese and foreign naming methods
Chinese and foreign naming methods are to choose a suitable word in English or other languages, and then use the Chinese transliteration method to translate the name into Chinese, and the translated name is It does not have the English meaning, but the pronunciation is similar. Chinese and foreign naming methods give the company a novel and international feel, which makes consumers feel "foreign" and also helps us develop overseas markets.
3. Image naming method
Using the image of an animal or plant as a brand name is also a very quick method. For example, the "Seven Wolves" costumes give people a wild and brave feeling. The "Sacred Elephant" floor gives people the image of a floor that is difficult for elephants to trample; there are also "Big Red Eagle", "Panda", "Camel Brand", "Peony", "Green Bamboo", etc.
4. Efficacy Naming Method
Effectiveness naming method refers to highlighting the value and effect of the company's products or business in the company's name, which is conducive to attracting and positioning consumer groups. Let customers in need find our company at a glance.
5. Number nomenclature
According to the homophony of numbers, we can combine different numbers into words with different meanings. For example (520 means I love you), (1314 means a lifetime), (99 means a long time), etc. Examples of naming companies with numbers include: Sanjiu 999 cold medicine, 555 cigarettes, Sany Heavy Industry, etc.
6. Age naming method
For some companies with historical roots, highlighting their long history is one of the advantages. The chronological naming method refers to using numbers of the year or words with the characteristics of the times in the name to let consumers understand that we have a long history and are worthy of trust.
7. Vision naming method
Vision refers to the company’s future development direction and the goals it hopes to achieve. Vision can give people a bright future, and consumers will have expectations for the company. If our vision is great and can be realized, customers will increase their trust in us, which will be of great help in publicity and deepening customer relations.
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