As the saying goes: A well-known business name is worth a thousand taels of gold. A good business name is like a moving ballad, nourishing people's hearts that have gone through the sea, and like a touching poem, giving people the warmth of love and the enjoyment of beauty.
Naming Principles
1. The name of the store must be consistent with the products sold. The method of naming the store can usually reflect the business characteristics of the operator or the excellent quality of the main store, making consumers It is easy for readers to identify the store's business scope and generate a desire to buy. For example, Tong Ren Tang and De Ren Tang are well-known as time-honored traditional Chinese medicine stores, and the hall as a traditional Chinese medicine store has become a conventional identification mark. Therefore, people will know that Tong Ren Tang sells traditional Chinese medicine just by looking at the Tong Ren Tang sign or any other sign. Another example is the name of the Gongdelin store, which reflects that the operator is good at cooking vegetarian dishes.
2. The name of the store must be novel, unconventional, and be able to quickly capture consumers’ vision. The name of the store must be novel, able to arouse the interest of consumers, and attract them to patronize the store, such as Kou Xian, Big Three Dollars Store names such as Goubuli and Goubuli arouse consumers' interest and curiosity.
3. The name of the store should be concise. The store name should not be too complicated, which is easy to read and remember, otherwise it will cause negative effects. For example, some stores like to use complicated and difficult characters as their store names, so that customers not only cannot recognize them, but also cannot pronounce them. To avoid this situation, stores with such difficult-to-understand names are generally not allowed to enter. Store names such as Wankelai, Banfenli and Hetaida are clear, concise and easy to spread.
4. The name of the store should give people a sense of beauty and artistic accomplishment. It has cultural heritage and makes consumers feel at ease and comfortable. Such as Louwailou, Taotaoju and so on.
5. When choosing a store name, consider the influence of the surrounding environment on store naming skills