Top Ten Brand Logo Stories Announced

People always talk about Starbucks' strange mermaid logo. Without it, there is no car brand? Whose logo looks better? As an important part of brand, logo plays a leading role in communication to a great extent. Compared with cold product advertisements or corporate culture, distinctive and unique Logo is more likely to become a brand image symbol.

Today's Top Ten Ranking Network (Top 10.ph) will introduce the story behind the top luxury brand Logo in the world 10, and spy on the top brands that lead infinite design and fashion inspiration through the figurative brand Logo.

10 Versace? Jellyfish head (Medusa's head)

Versace, a famous luxury brand from Italy, has built a fashion empire, representing a brand family. Versace's fashion products have penetrated into every field of life, and its distinctive design style, unique aesthetic feeling and strong avant-garde artistic expression make it popular all over the world.

Versace's logo design uses symbolic techniques, adopts the mythical modeling of Medusa as a spiritual symbol, and draws lessons from the splendid cultures of ancient Greece, Egypt and India. Medusa is a demon in Greek mythology, representing authority and fatal attraction. It symbolizes that Versace is not only gorgeous beyond opera, but also sought after by the world for its avant-garde artistic characteristics. As for why Medusa is used as the brand Logo, DonatellaVersace, the current design director of Versace and the sister of GianniVersace, the founder, once said in an interview that no one can escape Medusa's love.

9 Rolls Royce? SpiritofEcstasy (goddess of flight)

Rolls-Royce is the world's top luxury car manufacturer. 1906 was founded in Britain by FrederickHenryRoyce (Henry? Les) and CharlesStewartRolls (Charlie? Routh). Rolls-Royce is an outstanding representative of top-class cars and is famous for its luxury in the world. Rolls-Royce Motor Company was acquired by BMW in 2003.

This logo originated from a romantic love story, written by British painter and sculptor Charles? Charles sykes. John, a British Conservative MP? JohnMontagu has an innate literary attachment and romantic feelings for love, and he is still madly in love with his female secretary Elena? After EleanorThornton bought a Rolls Royce 10/HP, montague found Charles? Sikes wants to design the image of his lover Thornton as a symbol.

Roy, the choreographer and dancer in Paris at that time? Furong is starting a revolution in the dance world. montague took Thornton to the Paris Opera House to watch her performance. Under the lamplight, a series of perfect dances show exactly the image that montague wants: a woman wearing a tight long gauze skirt, whose delicate posture is more beautiful under the package of the long gauze skirt. After several revisions, the image of the flying goddess finally took shape: her legs were bent, her head was stretched forward, and she seemed to be staring at the road ahead. The rotating long skirt fluttered in the wind and tightly wrapped her graceful body. 19 1 1 year, officially became the logo of Rolls-Royce.

8TheHerm? s? Carriage (carriage)

Herm? S (Hermes) is a world-famous luxury brand, which was founded by ThierryHerm in 1837. S was founded in Paris, France. In his early years, he started with the manufacture of high-grade harness, which has a long history of 170 years. Herm? S's brand Logo is the brand name of a carriage with Memphis font, which was designed by Dr. Rudolf Wolfe at 1929. The origin of this Logo is naturally inseparable from Herm? S's old job: harness shop.

/kloc-in the 0 th and 9 th centuries, most residents in Paris, France raised horses. 1837, ThierryHermes opened the first harness franchise store in Basse-du-Rempart Street in the bustling Madeleine District. His harness workshop made all kinds of exquisite accessories for the carriage. Herm? Traces of s harness. Hermes craftsmen, like artists, carefully carved every product, leaving many masterpieces handed down from generation to generation.

7 Chanel? Interlocked (double "C")

Chanel is a famous brand with a history of one hundred years. Chanel fashion always has an elegant, simple and exquisite style. She is good at breaking through the tradition and successfully put it into practice as early as 1940s. Bound? Women's clothing is simple and comfortable, which is perhaps the earliest modern casual wear.

Chanel's Logo was designed by CocoChanel at 1925, and it is still in use today. There are three theories about the inspiration of this Logo. One is from the glass window of Aubazine church, where CocoChanel spent her childhood. One theory is that CocoChanel happened to see the Renaissance double "C" sign at a famous party. The last statement is more in line with the public psychology. It tells the love story of a boy named capel.

6TheBugatti? Oval (oval badge)

Bugatti is one of the most distinctive supercar factories in France. Bugatti is famous for producing the best and fastest cars in the world. The original Bugatti brand disappeared after World War II. However, this brand was revived twice after the war, and now it is a brand under the Volkswagen Group.

Car brand Bugatti was founded by EttoreBugatti. This Logo was designed by his father, who is an excellent jewelry designer and artist. In the view of EttoreBugatti's father, his son looked at the car as if he were looking at the treasure in his hand, so he had this jewel-like sign, and the lace lines dotted around it were inspired by the safety line in early car driving.

5 Prada? Knot badge

19 13. Prada established its first boutique in the center of Milan, Italy, with the founder Mario? Prada (Mario? Prada's fashionable and excellent quality handbags, suitcases, leather accessories and cosmetic boxes have always been favored and sought after by the royal family and the upper class.

Although Prada's brand logo does not appear often, it actually contains rich cultural connotations. For example, the Savoy badge on this Logo was once banned until 19 19, and Prada became a supplier to the Italian royal family.

4 Louis Vuitton? Monogram (flower pattern)

LouisVuitton was founded in Paris, France on 1854. From the royal family to the top craft workshops, Louis Vuitton has never stopped its passion and inheritance of travel, tradition and innovation. Louis Vuitton's classic design conforms to the important development of travel history.

Monogram pattern was born six years after Louis Vuitton was founded. At that time, George Vuitton thought it necessary to give brand products a consistent image logo, so he spent several weeks creating sketches of patterns and themes. During this period, the Japanese aesthetic trend was very popular in Europe, and the final draft he chose also had the meaning of the traditional Japanese badge: the four-leaf flower surrounded by a circle, the four-pointed star, the concave diamond with the four-pointed star inside, and the overlapping LV (the abbreviation of Louis Vuitton) formed a unique Monogram pattern combination.

Louis Vuitton registered the Monogram canvas design in 1897 and the brand in 1905.

3TheFerrari? Horse (prancing horse)

Ferrari is an Italian automobile manufacturer, and 1929 was made by Enzo? Founded by Enzo Ferrari, it mainly manufactures Formula One racing cars, racing cars and high-performance sports cars. Ferrari is a world-famous racing car and sports car manufacturer. In the early days, Ferrari sponsored racing drivers to produce racing cars, and 1947 independently produced cars.

Ferrari? Vault? There is also a touching story behind the car emblem. The parents of FrancescoBaracca, an Italian air force hero who donated money in World War I, saw the invincible appearance of Ferrari racing car, which was the fortress on which Aiko's heroic spirit depended, so they begged Ferrari to draw the original emblem on his Aiko's plane? Vault? Signs, embedded in Ferrari sports cars, do your best to patrol the horizon. Ferrari gladly accepted this proposal, and in? Vault? At the top, with the national emblem of Italy as? God? , again? Ferrari? Are cross-writing fonts concatenated? Land? Finally, use the representative color of my hometown Montana? Yellow, full-size rendering, combination? Heaven and earth, let me hire you? Hero totem.

2TheLamborghini? Bull (running cow)

AutomobiliLamborghiniS.p.A) is a company located in Santagata? Bronn (Santer? AgataBolognese) sports car manufacturer, the company is owned by Ferrugio? Lamborghini was founded in 1963. Early bankruptcy due to poor management 1980; After several changes of hands, 1998 belongs to Audi, and now it is one of audi ag's brands.

Lamborghini's symbol is a bullfight full of strength and attacking each other, which conforms to the characteristics of high-powered and high-performance sports cars, and also shows the personality of being the founder of bullfighting. The design of this logo comes from Taurus, and it was designed by its founder FerruccioLamborghini to stimulate Ferrari founder EnzoFerrari.

1TheRolex? Crown (crown)

Rolex is a famous Swiss watch manufacturer, formerly known as WilsdorfandDavis (W&; D) company, by German Hans? Hans Wilsdorf and Englishman AlfredDavis jointly operate in London 1905. 1908 by Hans? Westdorf was registered in LaChaux-de-Fonds, Switzerland, and changed its name to Rolex.

Rolex's original watch logo was designed to extend the palm of five fingers, indicating that the brand's watches were completely handmade, and then gradually evolved into a registered trademark of Crown. The crown not only shows the imperial spirit of Rolex watches in watchmaking field, but also represents prestige, victory and perfectionism. Rolex's slogan is: ACrownforEveryAchievement.