Regarding "Shouldn't Have Been" coffee, my answer is as follows: 1. "Shouldn't Be There" coffee is based on the concept of "attitudes vary from person to person, and the taste suits the heart", providing high-quality first-class coffee. Three waves of coffee and simple pastries. The products are mainly personalized and cost-effective, and are loved by many young people. Therefore, if you follow its business philosophy and choose products suitable for local consumer groups, joining this brand should have certain potential. 2. The official website of “Shouldn’t Have Been” coffee is “benlaibudingyou.com”. Other websites such as "blbycoffee.com" and "benlaibudy.cn" are unofficial websites, please refer to them with caution. The official website has detailed brand introduction, product display, franchise policy and other information. 3. According to the franchise policy of "Shouldn't Have Been" Coffee, in cities with mature conditions, franchised coffee shops can recover their capital in about 1-2 years. The franchise fee is between 150,000 and 300,000 yuan, depending on the size of the store and the difficulty of decoration. In Shenzhen, the relativ cost will be slightly higher, and the payback time is also 1.5-3 years. Of course, this also depends on site selection and the management capabilities of the operator. 4. In Shenzhen’s commercial districts, the rent for a coffee shop of about 30 square meters is between RMB 30,000 and RMB 60,000 per month. The actual contract rent still needs to be negotiated based on the specific location and the landlord's situation. In addition to rent, monthly water and electricity costs are about 15,000-30,000 yuan. The labor cost is also 15,000-30,000 yuan. Therefore, the total cost is 60,000-150,000 yuan/month, and product procurement costs need to be added.
To sum up, "Shouldn't Have Been" coffee, as a brand favored by trendy young people, has good prospects for joining. However, the operating costs in Shenzhen are relatively high. It is recommended to conduct a detailed assessment of site selection and rental costs, formulate a scientific marketing plan, and reasonably estimate the return time.
Select "benlaibudingyou.com" as the official website, the information provided on it is more authoritative and reliable. I hope the above information will be helpful to you