The name is a symbol, no matter it is for anything. What restaurants should not ignore in particular is the naming. If it is well chosen, there will be more repeat customers. So what are the principles of naming a restaurant? The specific principles for naming restaurants are as follows:
First, it is not easy to use too many characters or strokes in the name of the restaurant, or the pronunciation is unfamiliar. This will add unnecessary trouble to ordinary customers, such as "restaurants" and "ranran home-cooked restaurants". That is to say, when naming a restaurant, the words should be concise and regular simplified characters should be used.
Second, no matter what restaurant name is given, it should be expressed in Chinese characters. It should be easy to read, easy to remember, and catchy to pronounce, so that customers can hear it clearly and understand it without any ambiguity when they hear the name of the store. For example, "Xingxing Roast Duck Restaurant" can easily be understood as "Xingxing Roast Duck Restaurant" or "Xingxing Roast Duck Restaurant". And "Baiwanwan Restaurant" can easily be heard as "Baiwanwan Restaurant". When naming a store, it is not easy to have too many words. Otherwise, customers will have difficulties in reading and remembering the name, and the effect will inevitably be poor. For example, "Fu Lan Yong Fu Lou Roast Duck Home Cooking Restaurant" sounds and sounds unpleasant, and is difficult to remember. Over time, not only did the impression not be deep, but it also weakened the popularity of the company.
Thirdly, the name of the restaurant must be consistent with the name. Don't name a restaurant that is originally small in scale or average in scale, XX Hotel or XX Building. There are also some restaurants that put a lot of thought into their names, always trying to confuse them with famous restaurants, using techniques such as grafting on ideas and using words with the same pronunciation to create restaurant names, such as "Tan Jia Cuisine" and Tan Jia Cuisine, "Quan Ju De Roast Duck Restaurant" and Quan Ju De Roast duck restaurants, "Datang Pear Roast Duck", "Daquan Pear Roast Duck" and Dayali Roast Duck, etc. To prevent suspicion of infringement.
Fourth, the name of the restaurant should not be too tacky. Some names not only sound unpleasant, but also lack cultural accomplishment. Some store names may even cause misunderstandings among customers. For example, "Eat and See Restaurant", "Solid Dumpling Shop", "Can't Eat and Walk Restaurant" and "Weihushan Bandit Chicken Shop", etc. Store names that cannot produce good results should be avoided as much as possible.