Various cultural and educational companies play an indelible role in the development and inheritance of culture. When setting up an educational institution, such as a training institution, technical school, vocational and technical school, or kindergarten, etc., many people have a headache how to name their educational institution so that they can form a brand and influence in the education industry.
Policies and regulations on naming educational institutions
xx school, one-to-one consultation, such words often appear in some education On the agency’s store sign. From now on, these keywords cannot be used casually. The "Opinions on Simplifying Access Procedures, Relaxing Access Conditions, and Optimizing Access Services (Draft for Comment)" drafted by the Municipal Administration for Industry and Commerce and soliciting opinions from the public proposes that the names of training institutions must not use school or education consulting.
The draft for comments proposes to carry out management training for enterprises and institutions, or to carry out quality training such as language and culture, music, chess, calligraphy and painting, music and dance, and computer skills for individuals. For sex training institutions, their names can use training or "training" as industry terms, and their business scope can be approved to carry out "training" projects (except for training activities related to academic education) based on their business content. However, these commercial training institutions are not allowed to use the words education consulting, school, etc. in their names.
Key points for naming an education company
Quality first
Build an institutional brand; with the training market With the development of training, many large companies have gradually formed loyalty when choosing training partners, and are willing to choose high-quality training institutions that they have cooperated with. The internal philosophy and consciousness of an education and training institution is the basic prerequisite and guarantee for building a brand to ensure the quality of education and training. An appropriate and excellent naming can greatly reduce the resistance to recognition of the product by consumers, stimulate customers' associations, enhance customers' trust in the product, and accurately reflect the characteristics of the product, the brand image to be created, and consumer positioning. . This approach reflects the company's fundamental belief that each brand builds customer relationships one-on-one through intensive attention to customer needs, and each brand must build customer loyalty independently. Under this belief, each of the company's brands has a clear and unique value positioning. Each brand must meet unique market needs and target different consumer values. Different consumer groups benefit from different products. The value obtained varies.
Create a brand name with personalized training concepts
Concepts are mainly reflected in thoughts, spirits, concepts, beliefs, etc. Brand name recognition is the foundation and soul of all activities of education and training institutions, and is also the core part of the brand system of education and training institutions. The refining of the name concept of an education and training brand is not only based on a comprehensive understanding of educational concepts, such as understanding of the basic functions of education such as talent training and social services, but also must be combined with the actual situation of education and training institutions. For example, the School of Continuing Education of Tsinghua University not only adheres to Tsinghua University’s school motto of constant self-improvement and moral integrity, but also highlights its individual characteristics of talent cultivation and social service, proposes educational innovation and serves the society, and adheres to high quality, high efficiency and high efficiency. The guiding principles for running schools at all levels, with middle and high-level management and technical talents as the main training objects, emphasizing that continuing education should be oriented towards the construction of talent teams, the improvement of professional abilities of high-level talents, and the construction of a learning society. These school-running ideas and concepts and school-running methods, which better reflect the unique name concept recognition system of Tsinghua education and training brand.
Taking its own high-quality training projects as the core
Develop on a rolling basis to form a distinctive brand name of its own training projects.
Transplanting foreign training brand concepts to domestic/jiandan/
For foreign training brands, in addition to the Chinese version of the courses , the curriculum system generally does not make major changes, because considering that these courses are relatively mature, teachers must also be trained and assessed by the headquarters, so as to maintain international training quality. This type of brand is often found in certification training programs in finance, IT and other categories.
How to name educational institutions
For education and training institutions, the most important thing at the beginning of starting a business is to choose a name for the company A good name is very important.
1. The name of the training institution should be 2-3 words in principle. For example, Longwen Education, Mingshi Education, Excellence Education, Xueda Education, Xueersi Education, and New Oriental are already on the market.
2. It cannot be the name used by some training schools or institutions in the market.
3. It is catchy, fashionable and easy to remember, has a certain cultural heritage and has annotations.
4. It is necessary to fully consider that the target group is parents and primary and secondary school students.
5. The name should consider the feasibility of trademark registration.
6. The name takes into account the chain operation.
Reference for noun phrases for educational institutions
The following phrases cannot be used directly and are for reference only.
Xingyue
Qianhua
Interesting Learning
Lezhi
Menghang
Langpei
Shuoyuan
Xutong
Shengda
Shengfang
Guang Sheng
Aoxu
Morning Light
Pengfei
Tianhao
Xinghui
Shengchuan
Hansheng
Yachen
Yaxu
Xujia
Huaxu
Brilliance
Xinghua
Qisheng
Xuda
Tiansheng
Xingyu
Shengxu
Shenghui
Langxu
Haotian
Ming Cheng
Tongchuang
Xinghui
Tengda
Hongsheng
Honghui
Mingzhi
Hanxu
Shengkang
Huasheng
Mingzhi
Chunzhi
p>Mingchuang
Jinbo
Chuangbo
Zhiheng
Chuangzhi
Chuan Cheng
Holy Artifact
Sage
Sea and Sky
Guangzhi
Changfeng
Tianjiao
Gao Bo
Excellence Hall
Zhuo Li
Ultimate
Yingcai
Talent Express
Yijia
Sailing
Elegant Learning
Academic Ability Thinking
Academic Ability
Xueer
Upward
Five Stars
Macro
Shengxue
Three Renxing
Runzhi
Hot Learning and Cool Hall
Excellent Future
Morning Star
Mengzhi
Starry Gypsophila
Lexi
Coke
Elite Factory
Diligent
Jinyang
Venus
Jin Gui
Jin Cheng
Jian Xuefeng
Jiaqiang
Fuli
Fat Learning
Nth Power
3721 Education
1 Education
Feibi
Point, line and surface
Bozhi
Baiying
Baishi
Baishu
Houbo Culture and Education Company: Learn widely and accumulate profound knowledge.
Feiao Culture Education Company Fei Literary Esoteric and Profound Power
Tuowei Culture Education Company Expands Thinking
Chuangxiang Culture Education Company
Qiqu Cultural Education Company
Huiteng Huaxia Qizhi Cultural Education Company
Huaxia Qizhi Cultural Education Company
Gexing Cultural Education Company Character and Behavior
Leading Culture Education Company Romain Rolland: A person can only lead the way for others, but cannot walk for them
The deep-rooted knowledge of Xuegen Culture Education Company
Dianming Culture The educational company’s blockbuster high starting point
Cai Yuanpei of Tude Cultural Education Company: The person who accomplished the moral education through Tude
Chenshu Cultural Education Company’s morning saplings
Knowledge The starting point of knowledge in Dian Culture Education Company
The origin of learning in Xigen Culture Education Company
Perfect learning in Meixi Culture Education Company
The beauty of Meixi Culture Education Company Habits
High starting point education of Dian Gao Cultural Education Company
Knowledge of Sketch Culture Education Company is to draw more sketches
World-renowned educator of Merson Cultural Education Company Emerson, silently read the mysteries of the forest
The growth of the seedlings of Yanghe Cultural Education Company requires the nourishment of sunlight
The broad atmosphere of Guangfeng Cultural Education Company
With Cultural Education Company Confucius: Learn from me with literature
Shuangmei Cultural Education Company Schiller: Find beauty in beautiful things
Education company naming reference
The following names are for reference only and cannot be used directly.
Liaocheng Kunyu Education Technology Company
Jining Jiayuxing Education Technology Company
Beijing Zhongye Jingcheng Education Technology Company
p>Beijing Jianxun Century Education Technology Company
Duxing Education Technology Company
Chongqing Jingmu Education Technology Company
Yucaiyuan Education Technology Company
p>Luoyang COSCO Education Technology Company
Changsha Zhuosheng Education Technology Company
Beijing Longwen Global Education Technology Company
Midland Mobile Education Technology Company
Zhuzhou Qinglong Education Technology Company
Beijing Micro Class Chuangjing Education Technology Company
Beijing Longcheng Ronghui Education Technology Company
Sheng Desu Educational Technology Company
Win in the Golden List Educational Technology Company
Beijing Huisi Huizhi Educational Technology Company
Beijing Fortune AIA International Educational Technology Company
Guiyang Qianxitong Educational Technology Company
Polaris Educational Technology Company
Tianjin Zhuoersi Educational Technology Company
Zhazimen Educational Technology Company
p>Weifang New Future Education Technology Company
Zhengzhou Shanxiang Education Culture Technology Company
Beijing Dongfang Shangzhi Education Technology Co., Ltd.
Xi'an Modern Education Research Institute
Jinan Xueda Education and Training School
Beijing Family Culture Development Co., Ltd.
Beijing East Asia International Technical Training Center
Guangzhou Jiacheng Consulting Co., Ltd.
Shenyang Jishi Digital Animation Design Co., Ltd.
Beijing Junenghuihui Education Technology Co., Ltd.,
Beijing New Idea School Jinan Education Center
Beijing No. 4 Middle School Online School Tianjin Branch
Hangzhou Xiaoshan District Sunshine Amateur School
Hubei Oriental Wendu Culture Communication Co., Ltd.
Shanghai Global Friendship Training Center
Bangxue Tianxia Education Technology Co., Ltd.
Career Education Technology (Beijing) Co., Ltd. Guangzhou Office
Jinan Xuelin Information Consulting Co., Ltd.
Jerry Education Group (Beijing)
Qingdao University Law School A-LEVEL Center
Beijing Haidian District Legal and Judicial Training School
p>Wuhan Lezhizhou Children's Potential Training School
Shenzhen Yuxing Culture and Art Co., Ltd.
Shanghai Lening Continuing Education College
ChinaCultureCenterChina Cultural Center
Shanghai Zhuojue Talent Service Co., Ltd.
Hong Kong Yingdewei Investment Co., Ltd.
Jinan Yangge Foreign Language School
Lanzhou IELTS International Language School
Beijing Youshenghuanghui Education Technology Co., Ltd.
Tianjin Shangxue Education Information Consulting Co., Ltd.
Brain Not Forgetting Training School
START International Education
FACE TO FACE International Education
RIGHT International Education
FUTURE International Education
GOOD PASS International Education
Intellectual and Moral Education Training
Training Company
Shengyuan Education and Training Company
Oriental Ruiyi Education and Training Company
Huinuo (Special) Education and Training Company English name: WIFORT (WIFORT by wisdom (Combined from wisdom) and effort (commitment))
Yujie Education and Training Company English: UNHE (UNHE is composed of universe (universe) and hero (hero), which means the high-end of your company.)
Green Bubble Teaching and Training Institution
Baba Wa Teaching and Training Institution
Wahaha Teaching and Training Institution
Letaotao Teaching and Training Institution
Yaya Teaching and Training Institution
Tengyue Teaching and Training Institution
Feichi Teaching and Training Institution
Shidigao Teaching and Training Institution
Ruilitong Teaching and Training Institution
Beiduofen Teaching and Training Institution
Gauss Teaching and Training Institution
Fangfangshi Teaching and Training Institution
Tengda Teaching Training Institution
Century Tianjiao Teaching and Training Institution
Lezhiyuan Teaching and Training Institution
Starry Sky Teaching and Training Institution
Little Doctor Teaching and Training Institution
Zhiduoxing Teaching and Training Institution
Wisdom Tree Teaching and Training Institution
Hongguoguo Teaching and Training Institution