How to name building materials shops
Building materials shops are named with auspicious words
The words "Xing", "Long", "Yuan", "Mao" and "Fa" often appear on the signboards of old shops. This is because businessmen in the old days like to get lucky and pay attention to the charm. For example, the time-honored Yueshengzhai was founded in 1775 and the name of the shop is ". The first brewery founded by Chinese people, Shuanghesheng Five-Star Brewery in Beijing, was founded by Shandong people Zhang Ge and Hao Sheng. The name "Shuanghesheng" means "the two sides are jointly organized and the financial resources are abundant".
building materials shops are named with elegant words
This method of naming shops is a unique commercial name in China. Influenced by Confucianism, China has a traditional concept of emphasizing literature and restraining business, so some businessmen also named commercial places like literati's study, such as Zhai, Ge, Xuan, Ju and Yuan.
using homophonic naming
this method seems to be accidental coincidence, but it has ulterior motives, which makes people interesting to read. For example, a Shanghai boss, Yu Pinghan, named the store "Yu Conscience Pharmacy", which is homophonic with "Conscience" in pronunciation, which makes the public feel that the boss is sincere in not making money in business.
Naming with common sayings
Common sayings are more colloquial, and the names of enterprises and companies named by common sayings can be accepted by the majority of the public. The famous Wang Mazi and Goubuli all belong to the common saying. Loud names such as "delicious" melon seeds king and "rare" ribs give people a sense of intimacy.
Naming with foreign names
The reform and opening up has opened the door for China to go global. Especially after China joined the WTO, the pace of integration into the world has become faster. China people are willing to accept foreign things, including names, and also need the foreign public to accept our products. As a result, the general foreign names have become popular, and it is a good way to name companies with foreign names (translated).
reference: Yantai puyuan coating co., ltd.