As the saying goes: You are not afraid of a bad life, but you are most afraid of a bad name. A good name is easy for you to remember and never forget.
For WeChat public accounts, a good name is a signboard, which can not only clearly display your positioning, but also lock in target traffic. The public account only has the opportunity to change its name twice a year, so let’s change it and cherish it.
So how do you choose a good name for your official account? After analysis and comparison, the following 6 techniques are summarized.
01. Fitting positioning
In the era of fragmented reading, if you have your name, others will know you at a glance What you do is equivalent to 1/6 success.
02. Highlight individuality
In an era of overwhelming information, a fun and interesting name will be refreshing. And will remember you easily.
03. Easy to understand
Don’t get confused with the second point. Personality ≠ You can give random names, but you must follow the principle of easy to understand. If it is too tongue-in-cheek Not only is it difficult to remember, it also makes people lose their desire to pay attention.
04. Easy to type
A good name should not only be easy to remember, but also easy to type. Do not use words with many strokes or words that are difficult to type in pinyin.
05. Clever use of overlapping words
Overlapping words can reduce people’s memory pressure, such as Pinduoduo, Dangdang, Didi and so on.
06. With keywords
With domain keywords in the name, it is helpful for search engines to crawl. As the ranking rises, it will bring you more exposure. .
An unforgettable name is eye-catching and attracts fans. If you have any better ideas, you might as well share them so that everyone can learn from them.
I will share it here today. If it inspires you, please pay attention to the announcement Donghong Side Business Information Station. Welcome to communicate and make progress together!