How did Ma Bao choose the names of 100 schools?

Ma Bao named Baijiahao as follows.

1, domain name related. The most common way to name a media account is that the account name is related to a domain.

2. Use enterprise abbreviation or brand name.

3, simple and easy to remember. Don't use too many abstruse words when naming from the media. These words look tall, and esoteric names are hard to catch the reader's eye at the first time.

4. Personalized name. Personalized names will be more recognizable and have a stronger sense of brand, which will leave a deep impression on readers.